Disney D100
FailBuyers convert on only 0.7% of searches, so Disney D100 is a Fail.
- Flapen Score
- 42 / 100Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 4942
- Market size
- $58K/yr217K searches / yr
- 90-day growth
- +0.4%search demand this quarter
- Competition
- 37%top-5 click share · 17 brands · 157 sellers
Flapen Score
Disney D100 against its category
The dotted line is the Home & Kitchen average. Past it, Disney D100 is stronger. Inside it, weaker.
Market
The Disney D100 market on Amazon at a glance
Shoppers on Amazon United States searched for Disney D100 217K times last year and spent an estimated $58K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 217K
- Growth, 90 days vs prior 90
- +0.4%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $58Ka year
- Peak month
- January8.1× the quietest month
- Top search term
- disney figurines126K searches a year
02 · Price
A sale here is worth $38.35.
Listings sell for $38.35 on average, from $6.51 to $247.02. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $38.35 that is $0 to $4K a year per listing.
- Average price
- $38.35inside the $15 to $100 sweet spot
- Price range
- $6.51–$247.02
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
49% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,301 within Collectible Figurines. It carries 2,562 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 49%
- Prime listings
- 84%
- Out of stock, average day
- 4.3%
- Average rank
- #1,301in Collectible Figurines
- Average rating
- 4.71 starsAmazon United States average 4.42 stars
- Average reviews
- 2,562per listing
- Listings tracked
- 49
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Disney D100 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 1, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Disney Store Official Disney Princesses & Furry Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Snow White Cinderella Aurora Belle & More - Perfect for Fans of Princess Toys
- Price
- $44.28
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 9mo ago

Mickey Mouse Collectible Figure Set 5 Pack Kids Toys for Ages 3 Up by Just Play
- Price
- $20.09
- Rating
- 4.7/5
- Reviews
- 3,537
- Age
- 7y ago

Disney100 Years of Spirited Adventures Limited Edition 9-piece Figure Set Kids Toys for Ages 3 Up by Just Play
- Price
- $17.24
- Rating
- 4.8/5
- Reviews
- 1,140
- Age
- 3y ago

Disney Store Official Once Upon a Story Figure Set 8 Fully Sculpted Disney Figures Including Cinderella Ariel Belle Jasmine Tiana & More in Double-Tiered Box with Scenic Backgrounds
- Price
- $29.38
- Rating
- 4.7/5
- Reviews
- 887
- Age
- 1y ago

Disney Store Official Mickey Mouse & Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Mickey Minnie Donald Goofy Pluto & More for Fans of Toy Figures & Playsets
- Price
- $46.77
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 10mo ago
Trending
estimated 90-day click momentum
POP MART Stitch Adventure Series Blind Box Keychain Vinyl Plush Bag Charm Collectible Holiday Birthday for Kids Adults Whole Set
- Price
- $247.02
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 3mo ago

Enso Rings Etched Disney Collection - Classic Dualtone Silicone Ring - Mickey and Minnie - Minnie Inseparable - Pearl/Pink Diamond - Size 8
- Price
- $39.45
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 2y ago

Disney Store Official Disney Princesses & Furry Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Snow White Cinderella Aurora Belle & More - Perfect for Fans of Princess Toys
- Price
- $44.28
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 9mo ago

MINISO Disney Winnie The Pooh Retro Stamp Collection Blind Box Figure Random Design Stitch Mickey Surprise Boxes Mystery Collectible Toy for Home Decorations Birthday Gifts (Random One Figure)
- Price
- $17.52
- Rating
- 4.9/5
- Reviews
- 46
- Age
- 2y ago

Enesco Disney Traditions Collection by Jim Shore Cinderella and Prince Charming Figurine- Stone Resin Hand Painted Crafted Collectible Disney Princess Figurines Home Decor Statue 7.68 Inch
- Price
- $87.72
- Rating
- 4.6/5
- Reviews
- 32
- Age
- 2y ago
Newest
by launch date
POP MART Stitch Adventure Series Blind Box Keychain Vinyl Plush Bag Charm Collectible Holiday Birthday for Kids Adults Whole Set
- Price
- $247.02
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 3mo ago

Disney Store Official Disney Princesses & Furry Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Snow White Cinderella Aurora Belle & More - Perfect for Fans of Princess Toys
- Price
- $44.28
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 9mo ago

Disney Store Official Mickey Mouse & Friends Mega Figure Set - 20 Fully Sculpted Figurines - Includes Mickey Minnie Donald Goofy Pluto & More for Fans of Toy Figures & Playsets
- Price
- $46.77
- Rating
- 4.6/5
- Reviews
- 114
- Age
- 10mo ago

Disney Store Official Once Upon a Story Figure Set 8 Fully Sculpted Disney Figures Including Cinderella Ariel Belle Jasmine Tiana & More in Double-Tiered Box with Scenic Backgrounds
- Price
- $29.38
- Rating
- 4.7/5
- Reviews
- 887
- Age
- 1y ago

Disney Store Official Villains Figure Set 8 Fully Sculpted Disney Figures Including Evil Queen Captain Hook Maleficent Cruella De Vil Ursula & More in Double-Tiered Box with Scenic Backgrounds
- Price
- $29.27
- Rating
- 4.7/5
- Reviews
- 887
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
17 falling
Sellers
157
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
37%
Top 20: 72%
Open market
19%
- Just Play22%
- Disney Store21%
- Enesco17%
- DISNEY STORE8%
- Disney7%
- POP MART7%
Demand
Disney D100 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 8.1×
Search terms
Top Disney D100 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- disney figurines126K/yr
- disney collectibles72K/yr
- disney figurine10K/yr
- disney showcase collection9K/yr
Reviews and returns
What reviews say buyers love and hate about Disney D100
We read the reviews and the return reasons for every product selling here.
“The only minor downside is that the set is small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disney D100 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









