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Dinosaur Blanket Hoodie

Fail

Shoppers spend an estimated $26K a year here, so Dinosaur Blanket Hoodie is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$26K/yr53K searches / yr
90-day growth
-21.5%search demand this quarter
Competition
27%top-5 click share · 19 brands · 29 sellers

Flapen Score

Dinosaur Blanket Hoodie against its category

The dotted line is the Home & Kitchen average. Past it, Dinosaur Blanket Hoodie is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dinosaur Blanket Hoodie market on Amazon at a glance

Shoppers on Amazon United States searched for Dinosaur Blanket Hoodie 53K times last year and spent an estimated $26K. The top 5 brands take 79% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
1.4%
Market size, estimated
$26Ka year
Top search term
lazy one blanket hoodie11K searches a year

02 · Price

A sale here is worth $34.71.

Listings sell for $34.71 on average, from $19.38 to $47.56. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.71 that is $0 to $3K a year per listing.

Average price
$34.71inside the $15 to $100 sweet spot
Price range
$19.38–$47.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #87 within Wearable Blankets. It carries 1,198 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#87in Wearable Blankets
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
1,198per listing
Listings tracked
57

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Dinosaur Blanket Hoodie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

19 falling

Sellers

29

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

27%

Top 20: 65%

Open market

18%

  • Brand 143%
  • Brand 213%
  • Brand 313%
  • Brand 46%
  • Brand 54%
  • Brand 63%

Demand

Dinosaur Blanket Hoodie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26JanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 2.1× · 7 of 12 months tracked

Search terms

Top Dinosaur Blanket Hoodie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lazy one blanket hoodie11K/yr
  • dinosaur hooded blanket8K/yr
  • dinosaur wearable blanket5K/yr
  • dinosaur blanket hoodie9K/yr
  • dinosaur snuggie5K/yr
  • lazyone blanket hoodie4K/yr
  • lazy one oversized hoodie sweatshirt5K/yr
  • lazy one wearable hooded blanket3K/yr
  • lazy one wearable hooded blanket kids2K/yr

Reviews and returns

What reviews say buyers love and hate about Dinosaur Blanket Hoodie

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Warmth”
10%of negative reviews mention “Size-Overall”
2.1%of orders come back
“This thing is huge”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dinosaur Blanket Hoodie questions

Answered from the same tracked data.