dia de los muertos picture frames
Worth a lookShows a thin review moat (21 avg reviews), but a small market ($8K/yr) keeps it on the watch list.
Review moat
Incredible21.48avg incumbent reviews — the moat a new listing must climb
Brand share
Great43%top-5 brand share — no brand owns this niche
Avg price
Great$18.45avg listing price — sweet spot $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$7.63–$31.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+32.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.1%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$8K$8K/yr · 121K searches
According to Flapen's Amazon United States niche tracking, dia de los muertos picture frames is a $8K/yr Amazon United States market (121K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 51/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
dia de los muertos picture frames market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $28K–$37K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #11,182
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 61%
- Out of stock
- 48.5%
- Avg brand age
- 26 months
- Avg seller age
- 218 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
29 rising
Sellers
32
Top-5 brand share
43%
Top 20: 89%
Top-5 click share
43%
Top 20: 87%
Open market
51%
- Kathfly11%
- ERTIUANIO11%
- Thyle7%
- COcnny7%
- BNHJKFQZ7%
- EvruCexul7%
Demand
Weekly Amazon search volume, last 42 weeks — +32.2% search growth over the last 90 days.Top dia de los muertos picture frames search terms
- mexican picture frames10K/yr
- dia de los muertos picture frames27K/yr
- day of the dead picture frame16K/yr
- day of the dead frame8K/yr
- ofrenda picture frames8K/yr
- dia de los muertos frames17K/yr
- day of the dead picture frames5K/yr
- ofrenda frames6K/yr
- day of the dead frames7K/yr
- dia de los muertos photo frames4K/yr
Top dia de los muertos picture frames products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kathfly 10 Pack Cielito Lindo Party Decoration Mexican Talavera Wood Picture Frame 5.5x7.5 Inch for Baby Shower Fiesta Party Decor Wall Tabletop Display
Kathfly$27.974.4★3 rev
Dia De Los Muertos Decorations Picture Frames Day of the Dead Altar with Candle Marigold Artificial Monarch Butterfly Dia De Los Muertos Altar Kit Mini Sugar Skull Style Ofrenda Decorations
ERTIUANIO$25.604.5★116 rev
Thyle 60 Pcs Dia De Los Muertos Decorations Picture Frames Kits Day of The Dead Ofrenda Altar with 10 Wooden Photo Frames 30 Artificial Marigold Flower 20 Butterfly for Day of The Dead Decoration
Thyle$31.044.4★3 rev
COcnny Day of the Dead Picture Frames - 12 Set Wooden Photo Frame for Dia De Los Muertos Altar Decorations Mexican Fiesta Skull Tabletop Ofrenda Display Decor for Halloween Remembrance 2.8 x 3.1
COcnny$22.685.0★6 rev
BNHJKFQZ Mexico Floral Decoration Picture Photo Frame 5x7 Gifts for Mexico Floral Lovers Brown and Beige Picture Frames for Desk Tabletop Wall Display Decoration
BNHJKFQZ$16.564.0★17 rev
Newest
by launch date
Wenqik 12 Pcs Day of the Dead Picture Frames Mini Wooden Photo Frame for Dia De Los Muertos Altar Decorations Mexican Fiesta Skull Tabletop Ofrenda Display Decor for Halloween Remembrance
Wenqik$16.770 rev
Bucherry 8 Set Dia De Los Muertos Picture Frames Decor Day of the Dead Decoration with LED Candle Artificial Monarch Butterfly Dia De Los Muertos for Halloween Diwali Decor
Bucherry$19.131 rev
Marsui Dia De Los Muertos Altar Decorations 24 Pack Day of the Dead Paper Picture Frames with Folding Stands Mexican Ofrenda Display Decor for Sugar Skull Remembrance Tabletop Celebration Fiesta Party
Marsui$17.830 rev
Junkin 6 Set Dia De Los Muertos Decorations Picture Frames Day of the Dead Altar Ofrenda Wooden Frames with Skull Candle Marigold Mexican Fiesta Skull Tabletop Display Decor for Halloween Party
Junkin$19.822 rev
Kathfly 10 Pack Cielito Lindo Party Decoration Mexican Talavera Wood Picture Frame 5.5x7.5 Inch for Baby Shower Fiesta Party Decor Wall Tabletop Display
Kathfly$27.973 rev
Trending
90-day click momentumBucherry 8 Set Dia De Los Muertos Picture Frames Decor Day of the Dead Decoration with LED Candle Artificial Monarch Butterfly Dia De Los Muertos for Halloween Diwali Decor
Bucherry$19.135.0★
Wenqik 12 Pcs Day of the Dead Picture Frames Mini Wooden Photo Frame for Dia De Los Muertos Altar Decorations Mexican Fiesta Skull Tabletop Ofrenda Display Decor for Halloween Remembrance
Wenqik$16.770.0★
Junkin 6 Set Dia De Los Muertos Decorations Picture Frames Day of the Dead Altar Ofrenda Wooden Frames with Skull Candle Marigold Mexican Fiesta Skull Tabletop Display Decor for Halloween Party
Junkin$19.825.0★
Marsui Dia De Los Muertos Altar Decorations 24 Pack Day of the Dead Paper Picture Frames with Folding Stands Mexican Ofrenda Display Decor for Sugar Skull Remembrance Tabletop Celebration Fiesta Party
Marsui$17.830.0★
gisgfim Dia De Los Muertos Decoration Mexican Terracotta Flowers Paper Picture Frames Day of the Dead Decor Platos De Barro Mexicanos Photo Frames with Stand for Altar Ofrenda Remembrance Decor 50Pcs
gisgfim$14.640.0★
What buyers say about dia de los muertos picture frames
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful frame”
“Good quality”
“Beautiful wood frames/decorations”
“The colors are bright, cheerful, and meaningful without looking dull or cheap”
“It's a good value if you need multiple matching frames”
“Just the size I needed”
“It looks nice displayed”
“Exactly as described”
“It looks nice displayed”
“Durable”
What buyers complain about
“Almost all the frames I have ordered recently have horrible plastic plexiglass that is cloudy”
“I was not expecting this to be made entirely of wood”
“low quality, chintzy looking”
“prob not worth $23”
“It was not the right size for what I needed”
“Its thinner than I thought it would be”
“The wood/material is not super solid”
Top return reasons
Common questions
- Is dia de los muertos picture frames profitable to sell on Amazon United States?
- The niche generates $8K/yr across 31 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is +32.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the dia de los muertos picture frames niche?
- 29 brands and 32 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 43% of demand.
- What do buyers complain about in dia de los muertos picture frames?
- Top complaints mined from reviews: Frame Quality, Wood Quality, Quality-Overall. The return rate is 4.1%.
- What does it cost to enter the dia de los muertos picture frames niche?
- Listings span $7.63–$31.04; the average listing price is $18.45 (sweet spot $15–$100). The average incumbent carries 21 reviews — the moat a new listing must climb.