detroit style pizza pans
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$41.61avg listing price — sweet spot $15–$100
Price range
Incredible$30.03–$60.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Market size
Good$537K$537K/yr · 259K searches
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,593.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, detroit style pizza pans is a $537K/yr Amazon United States market (259K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Skip it — 37/100.
Data updated Aug 4, 2026 · scored weekly · How we score niches
detroit style pizza pans market data
- Units sold / yr
- 15K–20K
- avg 2,500–3,000/product
- Revenue / yr
- $624K–$832K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Lloyd Pans76%
- Jisculo20%
- ooni3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.7% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 2.4×
Top detroit style pizza pans search terms
- detroit style pizza pan58K/yr
- detroit pizza pan61K/yr
- lloyds pizza pan49K/yr
- lloyd pans34K/yr
- lloyd pan8K/yr
- loyd pizza pan9K/yr
- lloyds pans7K/yr
- detroit pizza pan 10x146K/yr
- lloyd pizza pan5K/yr
- detroit-style pizza pan3K/yr
Top detroit style pizza pans products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lloyd Pans Detroit Style Pizza Pan 10 by 14 by 2.5 Inch -PSTK
Lloyd Pans$43.384.8★5,044 rev
Lloyd Pans Kitchenware 8 Inch by 10 Inch Detroit Style Pizza Pan - PSTK
Lloyd Pans$32.064.8★5,044 rev
Jisculo Detroit Style Pizza Pan 10x14x2.5 Heat-Resistant Up to 500F
Jisculo$30.034.6★253 rev
ooni Detroit-Style Pizza Pan 9 x 6 Inch - Rectangular Deep Dish Pizza Pan with Lid Non-Stick Aluminum Pan Rectangle Baking Pan & Proofing Tray
ooni$60.974.7★33 rev
Newest
by launch dateooni Detroit-Style Pizza Pan 9 x 6 Inch - Rectangular Deep Dish Pizza Pan with Lid Non-Stick Aluminum Pan Rectangle Baking Pan & Proofing Tray
ooni$60.9733 rev
Jisculo Detroit Style Pizza Pan 10x14x2.5 Heat-Resistant Up to 500F
Jisculo$30.03253 rev
Lloyd Pans Detroit Style Pizza Pan 10 by 14 by 2.5 Inch -PSTK
Lloyd Pans$43.385,044 rev
Lloyd Pans Kitchenware 8 Inch by 10 Inch Detroit Style Pizza Pan - PSTK
Lloyd Pans$32.065,044 rev
Trending
90-day click momentumooni Detroit-Style Pizza Pan 9 x 6 Inch - Rectangular Deep Dish Pizza Pan with Lid Non-Stick Aluminum Pan Rectangle Baking Pan & Proofing Tray
ooni$60.974.7★
Lloyd Pans Kitchenware 8 Inch by 10 Inch Detroit Style Pizza Pan - PSTK
Lloyd Pans$32.064.8★
Jisculo Detroit Style Pizza Pan 10x14x2.5 Heat-Resistant Up to 500F
Jisculo$30.034.6★
Lloyd Pans Detroit Style Pizza Pan 10 by 14 by 2.5 Inch -PSTK
Lloyd Pans$43.384.8★
What buyers say about detroit style pizza pans
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent results with first bake”
“In your kitchen you'll marvel at it's functionality”
“Quality product”
“Works great,pizza comes out nice and crispy”
“the size is perfect for 6 nice pieces”
“easy to clean”
“The coating is SILKY smooth”
“well worth the cost”
“This is a nice heavy pan”
“Nothing sticks, so you can easily use a few drops of dish soap”
What buyers complain about
“cheaper option available”
“this pan is GARBAGE”
“which will result in rusting in no time”
“The big size is really big”
“the care instructions included are ridiculous”
“this does not appear to be grip marks”
“cheese/dough will not stick”
“not last forever”
“The coating on the LLoyd pan has a distinct chemical smell”
“No dishwasher”
Top return reasons
Common questions
- Is detroit style pizza pans profitable to sell on Amazon United States?
- The niche generates $537K/yr across 4 tracked products. 90-day search growth is -22.7%. Flapen's verdict: Skip it (37/100).
- How competitive is the detroit style pizza pans niche?
- 3 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in detroit style pizza pans?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Rusts/Corrodes. The return rate is 2.2%.
- When does demand for detroit style pizza pans peak?
- Demand peaks in Jan; the busiest month runs 2.4× the quietest.
- What does it cost to enter the detroit style pizza pans niche?
- Listings span $30.03–$60.97; the average listing price is $41.61 (sweet spot $15–$100). The average incumbent carries 2,594 reviews — the moat a new listing must climb.