Desk Pillow

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

+13.7%

Conversion, latest week

0.9%

Market size, estimated

$21Ka year

Peak month

December1.9× the quietest month

Top search term

desk pillow44K searches a year

Listings sell for $37.94 on average, from $14.24 to $62.38. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $37.94 that is $0 to $4K a year per listing.

Average price

$37.94inside the $15 to $100 sweet spot

Price range

$14.24–$62.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

6.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #351 within Bed Pillows & Positioners. It carries 857 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

97%

Out of stock, average day

16.9%

Average rank

#351in Bed Pillows & Positioners

Average rating

4.11 starsAmazon United States average 4.42 stars

Average reviews

857per listing

Listings tracked

30

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

30 months