Deep Pocket Queen Mattress Cover
FailThe average product has 15,397 reviews to catch up to, so Deep Pocket Queen Mattress Cover is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $84K/yr79K searches / yr
- 90-day growth
- +46.9%search demand this quarter
- Competition
- 52%top-5 click share · 11 brands · 19 sellers
Flapen Score
Deep Pocket Queen Mattress Cover against its category
The dotted line is the Home & Kitchen average. Past it, Deep Pocket Queen Mattress Cover is stronger. Inside it, weaker.
Market
The Deep Pocket Queen Mattress Cover market on Amazon at a glance
Shoppers on Amazon United States searched for Deep Pocket Queen Mattress Cover 79K times last year and spent an estimated $84K. The top 5 brands take 88% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +46.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- +46.9%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $84Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- bedsure mattress topper17K searches a year
02 · Price
A sale here is worth $41.74.
Listings sell for $41.74 on average, from $19.34 to $133.19. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $41.74 that is $0 to $4K a year per listing.
- Average price
- $41.74inside the $15 to $100 sweet spot
- Price range
- $19.34–$133.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #73 within Mattress Pads & Toppers. It carries 15,397 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 11.0%
- Average rank
- #73in Mattress Pads & Toppers
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 15,397per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Deep Pocket Queen Mattress Cover products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
19
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
52%
Top 20: 92%
Open market
9%
- Brand 154%
- Brand 216%
- Brand 312%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (5 brands, 9%)
Demand
Deep Pocket Queen Mattress Cover search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Deep Pocket Queen Mattress Cover search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bedsure mattress topper17K/yr
- air mattress cover15K/yr
- bedsure mattress protector9K/yr
- bedsure mattress pad10K/yr
- air mattress cover queen7K/yr
- air mattress protector6K/yr
- air mattress accessories7K/yr
- air mattress protector from cats4K/yr
- cat proof air mattress cover3K/yr
Reviews and returns
What reviews say buyers love and hate about Deep Pocket Queen Mattress Cover
We read the reviews and the return reasons for every product selling here.
“Not as thick as you think”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Deep Pocket Queen Mattress Cover questions
Answered from the same tracked data.









