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47

death moth

Skip it

A small market ($33K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 15Conversion 15Competition 78Returns 91Price range 87Avg price 95Brand share 48Review moat 88Quality gap 28

Avg price

Incredible$40.20

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Review moat

Great232.32

avg incumbent reviews — the moat a new listing must climb

Price range

Great$8.81–$70.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.0%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$33K

$33K/yr · 66K searches

According to Flapen's Amazon United States niche tracking, death moth is a $33K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

death moth market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$40K–$50K
units × avg price
Conversion rate
1.2%
Avg BSR
#2,567
Page quality
0%
Prime
98%
Sponsored
91%
Out of stock
7.5%
Avg brand age
28 months
Avg seller age
178 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

27 rising

Sellers

35

Top-5 brand share

76%

Top 20: 97%

Top-5 click share

37%

Top 20: 80%

Open market

21%

  • VINADECOR36%
  • vinatimes20%
  • SINGEWOW12%
  • WTUAWB5%
  • Frankiezhou Home4%
  • NBEADS3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.0% search growth over the last 90 days.
4K3KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.8×

Top death moth search terms

  • death moth27K/yr
  • death head moth14K/yr
  • death moth decor11K/yr
  • deaths head moth7K/yr
  • deathshead moth4K/yr
  • death head moth taxidermy4K/yr
All search terms

Top death moth products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$9786%$2K9%$3K12%$4K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about death moth

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good quality”

Advertised Vs Actual Product14%

“As advertised”

Size-Overall8%

“Size was good”

Color8%

“Beautiful”

Design-Overall6%

“the design is adorable”

Gifting Purpose6%

“Perfect gift for yourself or someone else”

Value For Money4%

“Beautiful and worth the money”

Collectibles3%

“I will definitely be getting more pieces to add to the collection”

Material Quality3%

“The textured canvas gives this piece a high end look without the high end price”

Assembly/Installation3%

“Easy to assemble and hang”

What buyers complain about

Quality-Overall15%

“Cheap”

Size-Overall12%

“Size down”

Value For Money12%

“I was skeptical at price for what it was”

Color8%

“makes the color look bad”

Durability5%

“The antenna Anna leg immediately fell off”

Advertised Vs Actual Product5%

“Listing uses fake AI images of product that don't exist to bait and switch”

Material Quality4%

“Cheap materials”

Ethically/Sustainably Sourced4%

“not ethically sourced”

Smell3%

“kinda smelly”

Frame Quality2%

“The frame was cheap”

Top return reasons

Size-Overall30%
Advertised Vs Actual Product18%
Defective Material/Parts10%
Value For Money6%
Color6%
Length3%
Quality-Overall3%
Frame Quality3%
Add-Ons/Attachments2%
Thin2%

Common questions

Is death moth profitable to sell on Amazon United States?
The niche generates $33K/yr across 47 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -20.0%. Flapen's verdict: Skip it (47/100).
How competitive is the death moth niche?
27 brands and 35 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in death moth?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Value For Money. The return rate is 1.2%.
When does demand for death moth peak?
Demand peaks in Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the death moth niche?
Listings span $8.81–$70.99; the average listing price is $40.20 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.