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Dark Chocolate Coins

Fail

Demand is soft, at -82.2% this quarter, so Dark Chocolate Coins is a Fail.

Flapen Score
39
39 / 100
Ranks 9,284 of 11,240 Home & Kitchen niches · −10 vs the category median of 49
Market size
$3K/yr38K searches / yr
90-day growth
-82.2%search demand this quarter
Competition
70%top-5 click share · 12 brands · 13 sellers

Flapen Score

Dark Chocolate Coins against its category

The dotted line is the Home & Kitchen average. Past it, Dark Chocolate Coins is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dark Chocolate Coins market on Amazon at a glance

Shoppers on Amazon United States searched for Dark Chocolate Coins 38K times last year and spent an estimated $3K. The top 5 brands take 75% of clicks. Demand peaks in Mar–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -82.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
-82.2%
Conversion, latest week
0.5%
Market size, estimated
$3Ka year
Peak month
December18.8× the quietest month
Top search term
dark chocolate coins13K searches a year

02 · Price

A sale here is worth $16.90.

Listings sell for $16.90 on average, from $8.08 to $26.02. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $16.90 that is $2K to $4K a year per listing.

Average price
$16.90inside the $15 to $100 sweet spot
Price range
$8.08–$26.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 52.9% of listings are out of stock. The average listing ranks #1,370 within Party Packs. It carries 455 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
57%
Out of stock, average day
52.9%
Average rank
#1,370in Party Packs
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
455per listing
Listings tracked
14

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
62 months

Products

Top Dark Chocolate Coins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

13

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

18%

  • Brand 123%
  • Brand 218%
  • Brand 315%
  • Brand 410%
  • Brand 58%
  • Brand 67%
  • Open — no brand owns it (6 brands, 18%)

Demand

Dark Chocolate Coins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Nov, Dec · busiest ÷ quietest = 18.8×

Search terms

Top Dark Chocolate Coins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dark chocolate coins13K/yr
  • vegan chocolate coins6K/yr
  • dark chocolate gold coins4K/yr
  • dairy free chocolate coins5K/yr
  • hanukkah gelt dark chocolate5K/yr
  • dark chocolate gelt5K/yr

Reviews and returns

What reviews say buyers love and hate about Dark Chocolate Coins

We read the reviews and the return reasons for every product selling here.

52%of positive reviews mention “Taste-Overall”
29%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“not tasty”
A buyer, on “Taste-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dark Chocolate Coins questions

Answered from the same tracked data.