Custom Flask
FailShoppers spend an estimated $17K a year here, so Custom Flask is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $17K/yr82K searches / yr
- 90-day growth
- +1.3%search demand this quarter
- Competition
- 39%top-5 click share · 27 brands · 34 sellers
Flapen Score
Custom Flask against its category
The dotted line is the Home & Kitchen average. Past it, Custom Flask is stronger. Inside it, weaker.
Market
The Custom Flask market on Amazon at a glance
Shoppers on Amazon United States searched for Custom Flask 82K times last year and spent an estimated $17K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +1.3%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $17Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- custom flask24K searches a year
02 · Price
A sale here is worth $25.55.
Listings sell for $25.55 on average, from $8.32 to $91.07. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $25.55 that is $0 to $3K a year per listing.
- Average price
- $25.55inside the $15 to $100 sweet spot
- Price range
- $8.32–$91.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #280 within Bar Tools & Drinkware. It carries 343 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 47%
- Out of stock, average day
- 6.4%
- Average rank
- #280in Bar Tools & Drinkware
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 343per listing
- Listings tracked
- 49
04 · Newcomers
0 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Custom Flask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
27 rising
Sellers
34
Top-5 brand share
59%
Top 20: 94%
Top-5 click share
39%
Top 20: 77%
Open market
34%
- Brand 118%
- Brand 217%
- Brand 310%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Custom Flask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.1×
Search terms
Top Custom Flask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- custom flask24K/yr
- personalized flask16K/yr
- personalized flask for men11K/yr
- custom flask for men10K/yr
- engraved flask10K/yr
- engraved flask for men7K/yr
- customized flask4K/yr
Reviews and returns
What reviews say buyers love and hate about Custom Flask
We read the reviews and the return reasons for every product selling here.
“Seems like it leeches something from container”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Custom Flask questions
Answered from the same tracked data.









