Cupcake Stand
MaybeShoppers spend an estimated $3.2M a year here. But an estimated 4.9% of orders come back, so Cupcake Stand is a Maybe.
- Flapen Score
- 64 / 100Top 4% of 11,240 Home & Kitchen niches · +15 vs the category median of 4964
- Market size
- $3.2M/yr5.1M searches / yr
- 90-day growth
- +11.7%search demand this quarter
- Competition
- 28%top-5 click share · 49 brands · 61 sellers
Flapen Score
Cupcake Stand against its category
The dotted line is the Home & Kitchen average. Past it, Cupcake Stand is stronger. Inside it, weaker.
Market
The Cupcake Stand market on Amazon at a glance
Shoppers on Amazon United States searched for Cupcake Stand 5.1M times last year and spent an estimated $3.2M. The top 5 brands take 38% of clicks. Demand peaks in May. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 5.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.
- Searches, last 12 months
- 5.1M
- Growth, 90 days vs prior 90
- +11.7%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $3.2Ma year
- Peak month
- May2.6× the quietest month
- Top search term
- cupcake stand1.9M searches a year
02 · Price
A sale here is worth $20.56.
Listings sell for $20.56 on average, from $5.91 to $47.28. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At $20.56 that is $31K to $41K a year per listing.
- Average price
- $20.56inside the $15 to $100 sweet spot
- Price range
- $5.91–$47.28
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $31K–$41K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #35 within Display Stands. It carries 1,543 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #35in Display Stands
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 1,543per listing
- Listings tracked
- 66
04 · Newcomers
16 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Cupcake Stand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
49 rising
Sellers
61
Top-5 brand share
38%
Top 20: 79%
Top-5 click share
28%
Top 20: 69%
Open market
57%
- Brand 110%
- Brand 29%
- Brand 39%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Cupcake Stand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 2.6×
Search terms
Top Cupcake Stand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cupcake stand1.9M/yr
- dessert table display set725K/yr
- tiered serving tray284K/yr
- 3 tier serving tray300K/yr
- bases para postres de mesa212K/yr
- dessert stands205K/yr
- cupcake tower164K/yr
- desert table display set189K/yr
- cupcake stands157K/yr
- dessert trays110K/yr
Reviews and returns
What reviews say buyers love and hate about Cupcake Stand
We read the reviews and the return reasons for every product selling here.
“Too flimsy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cupcake Stand questions
Answered from the same tracked data.









