Is cupcake pan with lid profitable to sell on Amazon United States?

The niche generates $183K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.1%. Flapen's verdict: Skip it (37/100).

How competitive is the cupcake pan with lid niche?

6 brands and 34 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in cupcake pan with lid?

Top complaints mined from reviews: Quality-Overall, Ease Of Cleaning, Adhesion/Stickiness. The return rate is 2.8%.

When does demand for cupcake pan with lid peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 5.0× the quietest.

What does it cost to enter the cupcake pan with lid niche?

Listings span $7.59–$28.59; the average listing price is $16.99 (sweet spot $15–$100). The average incumbent carries 1,103 reviews — the moat a new listing must climb.

cupcake pan with lid

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$16.99

avg listing price — sweet spot $15–$100

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.59–$28.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,102.79

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.8%

return rate — above 5% kills the launch gate

Market size

Okay$183K

$183K/yr · 161K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-22.1%

90-day search growth — must beat 0% to launch

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, cupcake pan with lid is a $183K/yr Amazon United States market (161K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 37/100.

Data updated Aug 4, 2026 · scored weekly · How we score niches

cupcake pan with lid market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $170K–$212K; units × avg price
Conversion rate: 6.7%
Avg BSR: #124
Page quality: 0%
Prime: 100%
Sponsored: 57%
Out of stock: 15.8%
Avg brand age: 51 months
Avg seller age: 170 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

Nordic Ware49%
Waytiffer18%
PLASTICPRO17%
Artcochan12%
Stock Your Home3%
USA Pan2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.1% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.0×

Open Trend

Top cupcake pan with lid search terms

nordic ware muffin pan20K/yr -15.7%8.5% conv.
disposable muffin tins39K/yr -36.0%7.0% conv.
aluminum muffin pans12K/yr -12.8%7.6% conv.
aluminum cupcake pans11K/yr -18.3%4.7% conv.
disposable cupcake pans10K/yr -12.6%5.1% conv.
disposable muffin pans13K/yr -17.0%6.4% conv.
nordic ware cupcake pan5K/yr +8.9%6.6% conv.
nordicware muffin pan5K/yr -24.9%12.8% conv.
foil cupcake pans7K/yr -20.3%5.0% conv.
foil muffin pans7K/yr -9.2%7.7% conv.

All search terms

Top cupcake pan with lid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Nordic Ware Natural Aluminum Commercial Muffin Pan 12 Cup

Nordic Ware$18.294.7★2,005 rev

Waytiffer (10pack Muffin Pan 6-Cup Cupcake Aluminum Pans Favorite Muffin Tin Size for Baking Cupcakes Muffins and Mini Pies - Standard Size

Waytiffer$9.714.6★759 rev

Artcochan 20 Pack Muffin Pan 6 Cup Disposable Aluminum Foil Muffin Tins Standard Size Cupcake Pan for Baking Cupcakes and Mini Pies Home Kitchen and Party Use

Artcochan$14.184.7★46 rev

PLASTICPRO Aluminum Foil Muffin Pans Reusable and Disposable Holds 6 Cupcakes/Muffin & Pie foil Pan Pack of 10

PLASTICPRO$11.454.5★892 rev

Nordic Ware Naturals Compact Muffin Pan - Natural Uncoated Aluminum Toaster Oven and Broiler Safe

Nordic Ware$11.534.5★352 rev

Newest

by launch date

Artcochan 20 Pack Muffin Pan 6 Cup Disposable Aluminum Foil Muffin Tins Standard Size Cupcake Pan for Baking Cupcakes and Mini Pies Home Kitchen and Party Use

Artcochan$14.1846 rev

8mo ago

Nordic Ware Brilliant Colorful Bakeware 12 Cavity Muffin Pan Nonstick made without PFAS or PTFE for safe cooking; Reinforced steel rim prevents warping

Nordic Ware$25.225 rev

1y ago

Stock Your Home (20-Count Disposable Muffin Tins 6-Cup Standard Size Foil Muffin Pans Aluminum Cupcake Tin for Baking To-Go Trays for Bake Sales Parties Holidays

Stock Your Home$15.96205 rev

2y ago

Waytiffer (10pack Muffin Pan 6-Cup Cupcake Aluminum Pans Favorite Muffin Tin Size for Baking Cupcakes Muffins and Mini Pies - Standard Size

Waytiffer$9.71759 rev

5y ago

Waytiffer Muffin Pan 6-Cup Cupcake Aluminum Pans Favorite Muffin Tin Size for Baking Cupcakes - Standard Size (6-cup-20Pack)

Waytiffer$15.24759 rev

5y ago

What buyers say about cupcake pan with lid

What buyers praise and complain about, mined from review topics.

What buyers love

Baking22%

“Perfect for holiday baking”

Quality-Overall15%

“Excellent quality and consistent results”

Ease Of Cleaning14%

“The best part of this pan is the cleanup”

Advertised Vs Actual Product6%

“As expected”

Value For Money6%

“Worth the purchase”

Cooking Experience5%

“Great price for a well-made cooking staple”

Durability5%

“They are durable”

Ease Of Use3%

“Very easy to use”

Toasting3%

“great for this toaster oven”

Strength3%

“They arent flimsy”

What buyers complain about

Quality-Overall16%

“Poor quality”

Ease Of Cleaning13%

“Difficult to clean”

Adhesion/Stickiness11%

“No sticking, Best pan EVER,”

Size-Overall8%

“Not mini cupcake sized”

Color Fading/Discoloration5%

“Pale Bottom Half of Muffins”

Strength5%

“my only complaint was that they werent as sturdy as I had hoped”

Heating3%

“making it a quite inefficient heat conductor”

Thickness3%

“Too thin and too small”

Advertised Vs Actual Product3%

“The product description was not clear”

Value For Money3%

“Expensive”

Top return reasons

Size-Overall53%

Scratch Resistance7%

Advertised Vs Actual Product6%

Value For Money5%

Quality-Overall3%

Product Condition3%

Adhesion/Stickiness2%

Material Quality2%

Rusts/Corrodes2%

Functionality-Overall2%

Common questions

Is cupcake pan with lid profitable to sell on Amazon United States?: The niche generates $183K/yr across 14 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -22.1%. Flapen's verdict: Skip it (37/100).
How competitive is the cupcake pan with lid niche?: 6 brands and 34 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in cupcake pan with lid?: Top complaints mined from reviews: Quality-Overall, Ease Of Cleaning, Adhesion/Stickiness. The return rate is 2.8%.
When does demand for cupcake pan with lid peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 5.0× the quietest.
What does it cost to enter the cupcake pan with lid niche?: Listings span $7.59–$28.59; the average listing price is $16.99 (sweet spot $15–$100). The average incumbent carries 1,103 reviews — the moat a new listing must climb.