Cuddl Duds Blanket
FailDemand is soft, at -42.1% this quarter, so Cuddl Duds Blanket is a Fail.
- Flapen Score
- 37 / 100Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 4937
- Market size
- $43K/yr218K searches / yr
- 90-day growth
- -42.1%search demand this quarter
- Competition
- 38%top-5 click share · 24 brands · 39 sellers
Flapen Score
Cuddl Duds Blanket against its category
The dotted line is the Home & Kitchen average. Past it, Cuddl Duds Blanket is stronger. Inside it, weaker.
Market
The Cuddl Duds Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Cuddl Duds Blanket 218K times last year and spent an estimated $43K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -42.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- -42.1%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $43Ka year
- Peak month
- December4.5× the quietest month
- Top search term
- life comfort blanket67K searches a year
02 · Price
A sale here is worth $31.82.
Listings sell for $31.82 on average, from $16.62 to $68.71. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.82 that is $0 to $3K a year per listing.
- Average price
- $31.82inside the $15 to $100 sweet spot
- Price range
- $16.62–$68.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
72% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #3,760 within Throws. It carries 17,545 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 72%
- Out of stock, average day
- 25.5%
- Average rank
- #3,760in Throws
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 17,545per listing
- Listings tracked
- 54
04 · Newcomers
2 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Cuddl Duds Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Life Comport Sherpa Fleece Throw (Blue)
- Price
- $29.39
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 2y ago

Life Comfort ECO Plush Throw 60 x 70 Inches Blue
- Price
- $42.26
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 5y ago

Life Comfort Cooling Throw 60 in * 70 in Reversible Printed Decorative Soft Cooling Blanket for Hot Sleepers and All Seasons (60 by 70 Teal) 1727177
- Price
- $47.01
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 2y ago

Bedsure GentleSoft Sherpa Fleece Throw Blanket for Couch Non-Heated Thick & Warm Cozy Blanket for Winter Soft Fuzzy Plush Throw Gifts for Women and Men Grey 50x60 Inches
- Price
- $19.42
- Rating
- 4.7/5
- Reviews
- 97,297
- Age
- 10y ago

The Ultimate Luxurious Faux Fur Throw Blanket Reversing to Plush 60 x 70 Machine Washable Gift Packed Navy Blue Floral
- Price
- $68.71
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 2y ago
Trending
estimated 90-day click momentum
Genteele Sherpa Throw Blanket Super Soft Reversible Ultra Luxurious Plush Blanket 50 x 60 inches Navy/White
- Price
- $22.94
- Rating
- 4.8/5
- Reviews
- 9,780
- Age
- 8y ago

BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Light Grey
- Price
- $20.58
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 1y ago

Owntop Inflatable Swim Jacket for Adults Low Profile Manual Inflate Belt Pack Buoyancy Aids Swim Vest Waist for Kayak Fishing Paddle Sports Black
- Price
- $48.67
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 1y ago

Full Size Reversible Sherpa Fleece Soft Blanket for Bed Dark Gray 80x90
- Price
- $33.59
- Rating
- 4.4/5
- Reviews
- 383
- Age
- 1y ago

Life Comfort ECO Plush Throw 60 x 70 Inches Blue
- Price
- $42.26
- Rating
- 4.1/5
- Reviews
- 19
- Age
- 5y ago
Newest
by launch date
Utopia Bedding Sherpa Blanket Twin Size (Grey 60x80 Inches) - Soft Lightweight Plush Fleece Reversible Winter Blanket for Bed Sofa Couch Camping and Travel
- Price
- $21.92
- Rating
- 4.7/5
- Reviews
- 24,635
- Age
- 11mo ago

BEDELITE Sherpa Twin Blanket for Couch Ultra Soft & Cozy Plush Blanket for Sofa Bed & Room Decor Thick Fluffy Throw Gifts for Women Men Mom Dad 60x80 inch Light Grey
- Price
- $20.58
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 1y ago

Full Size Reversible Sherpa Fleece Soft Blanket for Bed Dark Gray 80x90
- Price
- $33.59
- Rating
- 4.4/5
- Reviews
- 383
- Age
- 1y ago

Owntop Inflatable Swim Jacket for Adults Low Profile Manual Inflate Belt Pack Buoyancy Aids Swim Vest Waist for Kayak Fishing Paddle Sports Black
- Price
- $48.67
- Rating
- 4.4/5
- Reviews
- 136
- Age
- 1y ago

Life Comfort Decorative Premium Mixed Yarn Throw Blanket - 60x70 Inch Ultra Soft for Living Room Bedroom & Sofa Couch Textured Faux Fur (Blanket (90 by 92) Green (Reversible Sherpa Fleece))
- Price
- $40.13
- Rating
- 4.4/5
- Reviews
- 80
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
24 rising
Sellers
39
Est. top-5 brand share
75%
Top 20: 97%
Est. top-5 click share
38%
Top 20: 73%
Open market
22%
- Life Comfort41%
- Bedsure18%
- Utopia Bedding6%
- lifecomfort5%
- Nemcor Inc4%
- Owntop3%
Demand
Cuddl Duds Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.5×
Search terms
Top Cuddl Duds Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- life comfort blanket67K/yr
- sherpa blanket twin23K/yr
- life comfort blanket costco8K/yr
- twin sherpa blanket18K/yr
- sherpa blanket full size16K/yr
- cuddl duds blanket17K/yr
- sherpa twin blanket10K/yr
- full size sherpa blanket9K/yr
- life comfort5K/yr
- life comfort throw4K/yr
Reviews and returns
What reviews say buyers love and hate about Cuddl Duds Blanket
We read the reviews and the return reasons for every product selling here.
“Super thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cuddl Duds Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









