cozy co robes heated
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great$70.70avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good$20.30–$135.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,695.1avg incumbent reviews — the moat a new listing must climb
Growth
Bad-47.9%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 26K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, cozy co robes heated is a $0/yr Amazon United States market (26K searches/yr). The top 5 brands hold 49% of demand. Verdict: Skip it — 38/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
cozy co robes heated market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $18K–$35K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #367
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 95%
- Out of stock
- 21.1%
- Avg brand age
- 34 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
33 rising
Sellers
41
Top-5 brand share
49%
Top 20: 87%
Top-5 click share
42%
Top 20: 78%
Open market
46%
- PETREL17%
- Kozyus10%
- WOOMER9%
- Dueelala8%
- Inner Wish6%
- ESTINGO5%
Demand
Weekly Amazon search volume, last 20 weeks — -47.9% search growth over the last 90 days.Top cozy co robes heated search terms
- cozy co robes heated9K/yr
- cozyco robe heated4K/yr
- heated robe for men5K/yr
- heated bath robe4K/yr
- mens heated robe4K/yr
Top cozy co robes heated products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
12V Heated Blankets Battery Operated Cordless Heating Blanket Wearable Shawl Portable Electric Wrap Poncho Blanket Hoodie 15000mah Sherpa Heated Throw Blanket 3 Heat sets for Car Indoor Camping Picnic
PETREL$88.934.3★84 rev
WOOMER Wearable Heated Blanket 5070 Soft Faux Fur & Cozy Sherpa Heated Snuggle with Foot Pockets and Sleeves 4 Heating Levels & 4H Auto Off ETL Certified Machine Washable
WOOMER$68.364.6★91 rev
Kozyus Wearable Heated Blanket with Foot Pocket & Sleeves Electric Blanket Heated Robe for Women & Men 5 Heat Settings 3H Auto-Off Machine Washable ETL Certified Gift-Ready 50x70 Inches Grey
Kozyus$85.394.6★141 rev
Wearable Heated Blanket with Foot Pocket Electric Wearable Throw Blanket with Sleeves Hood Portable Heated Blanket with 8 Heat Settings 1-10 Hours Auto Shut-off Gift for Family Friends 50*70
Dueelala$100.044.5★519 rev
ESTINGO Wearable Electric Throw Heated Blanket with Foot Pocket Heated Electric Blanket with Sleeves 6 Heating Levels and 1-4H Timer Heated Hoodie Women for Mom Grandma 5070 Grey
ESTINGO$75.894.6★210 rev
Newest
by launch dateWearable Heated Blanket with Foot Pocket Electric Wearable Throw Blanket with Sleeves Hood Portable Heated Blanket with 8 Heat Settings 1-10 Hours Auto Shut-off Gift for Family Friends 50*70
Dueelala$100.04519 rev
GarveeHome Wearable Heated Blanket with Foot Pocket Electric Snuggle Blanket with Sleeves 6 Heating Levels & 2/4/8/10H Time Settings Machine Washable Gift for Family & Friends 50 * 70+18 Dark Gray
GarveeHome$73.7364 rev
COZYTY Electric Snuggle Throw Blankets with Foot Pocket Wearable Heated Throw with Sleeves & Hood 6 Heat Levels & 1-4H Timer Full Body Warmth The Perfect Warming Gift for Women & Men Camel
COZYTY$72.39277 rev
Portable Heated Blanket - Wearable Heated Blanket Throw with Foot Pockets Sleeves Flannel Sherpa Wearable Blanket 8 Heating Levels & Timer Snuggle Blankets for Home Office - Heated Robe 50*70
SIHOHAN$72.5461 rev
ESTINGO Wearable Electric Throw Heated Blanket with Foot Pocket Heated Electric Blanket with Sleeves 6 Heating Levels and 1-4H Timer Heated Hoodie Women for Mom Grandma 5070 Grey
ESTINGO$75.89210 rev
Trending
90-day click momentum
yescool Wearable Blanket Hoodie - Birthday Gifts for Women Mom Girlfriend Oversized Flannel Sherpa Cozy Hooded Blanket Sweatshirt Adult With Hood Pocket & Sleeves One Size Fits All (Grey)
yescool$25.534.8★
Heated Wearable Blanket Lazy Hoodie with Large Heating Area on Back Electric Heating Blanket Cozy Sherpa Sweatshirt Long Version Built-in Button
WOOLALA$31.594.0★
WOOMER Wearable Heated Blanket 5070 Soft Faux Fur & Cozy Sherpa Heated Snuggle with Foot Pockets and Sleeves 4 Heating Levels & 4H Auto Off ETL Certified Machine Washable
WOOMER$68.364.6★
Portable Heated Blanket - Wearable Heated Blanket Throw with Foot Pockets Sleeves Flannel Sherpa Wearable Blanket 8 Heating Levels & Timer Snuggle Blankets for Home Office - Heated Robe 50*70
SIHOHAN$72.544.5★
Inner Wish Mens Hooded Robe Plush Long Highly Absorbent Bath robes Cozy Warm Bathrobe Fuzzy male Spa Robe With Pockets BLACK+DARK GREY L/XL
Inner Wish$21.304.6★
What buyers say about cozy co robes heated
What buyers praise and complain about, mined from review topics.What buyers love
“Keeps you warm”
“It looks comfortable in it”
“Feels very luxurious”
“Fits like it should and very nice”
“seems to be well made”
“Perfect gift”
“Excellent value”
“Cozy material”
“Exactly what I needed”
“Color is nice”
What buyers complain about
“Runs large”
“Does not heat”
“Stopped working after only 2 months”
“Not a thick material”
“Poor quality”
“Too heavy”
“Not warm”
“I immediately noticed it was a used item”
“Price is high”
“Deceiving Picture”
Top return reasons
Common questions
- Is cozy co robes heated profitable to sell on Amazon United States?
- The niche generates $0/yr across 42 tracked products. 7 of 18 products launched in the last 360 days are still selling. 90-day search growth is -47.9%. Flapen's verdict: Skip it (38/100).
- How competitive is the cozy co robes heated niche?
- 33 brands and 41 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in cozy co robes heated?
- Top complaints mined from reviews: Size-Overall, Heating, Durability. The return rate is 3.5%.
- What does it cost to enter the cozy co robes heated niche?
- Listings span $20.30–$135.94; the average listing price is $70.70 (sweet spot $15–$100). The average incumbent carries 2,695 reviews — the moat a new listing must climb.