Couche

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months

54K

Growth, 90 days vs prior 90

-7.1%

Conversion, latest week

7.9%

Market size, estimated

$259Ka year

Peak month

January1.6× the quietest month

Top search term

couche27K searches a year

Listings sell for $61.21 on average, from $8.48 to $432.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $61.21 that is $15K to $31K a year per listing.

Average price

$61.21inside the $15 to $100 sweet spot

Price range

$8.48–$432.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$15K–$31K

Returns

1.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #206 within Bread & Loaf Pans. It carries 720 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

89%

Out of stock, average day

10.0%

Average rank

#206in Bread & Loaf Pans

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

720per listing

Listings tracked

9

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

22 months