Couch

Shoppers searched for this 111.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67.5M a year.

Searches, last 12 months

111.5M

Growth, 90 days vs prior 90

-3.2%

Conversion, latest week

0.2%

Market size, estimated

$67.5Ma year

Peak month

July1.3× the quietest month

Top search term

couch20.2M searches a year

Listings sell for $356.00 on average, from $108.61 to $1020.42. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,000 to 1,250 of them. At $356.00 that is $356K to $445K a year per listing.

Average price

$356.00above the $15 to $100 sweet spot

Price range

$108.61–$1020.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

1,000–1,250

Revenue per listing a year

$356K–$445K

Returns

0.2%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 17.6% of listings are out of stock. The average listing ranks #339 within Living Room Furniture. It carries 351 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

23%

Out of stock, average day

17.6%

Average rank

#339in Living Room Furniture

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

351per listing

Listings tracked

135

95 products launched here in the last 12 months. 89 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

95

Successful launches

89Amazon's first-year sales bar

Average brand age

31 months