Cotton Mattress

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $307K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

+27.1%

Conversion, latest week

3.2%

Market size, estimated

$307Ka year

Peak month

July2.0× the quietest month

Top search term

cotton mattress protector68K searches a year

Listings sell for $43.41 on average, from $18.75 to $125.42. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $43.41 that is $11K to $22K a year per listing.

Average price

$43.41inside the $15 to $100 sweet spot

Price range

$18.75–$125.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$11K–$22K

Returns

2.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #71 within Mattress Pads & Toppers. It carries 46,897 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#71in Mattress Pads & Toppers

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

46,897per listing

Listings tracked

26

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

60 months