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Coral Bath Towels

Maybe

Products sell for $31.57 on average, inside the sweet spot. But shoppers spend an estimated $69K a year here, so Coral Bath Towels is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$69K/yr76K searches / yr
90-day growth
-4.6%search demand this quarter
Competition
43%top-5 click share · 24 brands · 24 sellers

Flapen Score

Coral Bath Towels against its category

The dotted line is the Home & Kitchen average. Past it, Coral Bath Towels is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coral Bath Towels market on Amazon at a glance

Shoppers on Amazon United States searched for Coral Bath Towels 76K times last year and spent an estimated $69K. The top 5 brands take 55% of clicks. Demand peaks in Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-4.6%
Conversion, latest week
2.9%
Market size, estimated
$69Ka year
Peak month
August1.9× the quietest month
Top search term
coral bath towels31K searches a year

02 · Price

A sale here is worth $31.57.

Listings sell for $31.57 on average, from $17.86 to $76.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $31.57 that is $0 to $3K a year per listing.

Average price
$31.57inside the $15 to $100 sweet spot
Price range
$17.86–$76.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #208 within Towels. It carries 10,509 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
93%
Out of stock, average day
22.8%
Average rank
#208in Towels
Average rating
4.25 starsAmazon United States average 4.42 stars
Average reviews
10,509per listing
Listings tracked
41

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Coral Bath Towels products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 rising

Sellers

24

Top-5 brand share

55%

Top 20: 97%

Top-5 click share

43%

Top 20: 79%

Open market

39%

  • Brand 115%
  • Brand 214%
  • Brand 311%
  • Brand 410%
  • Brand 56%
  • Brand 66%

Demand

Coral Bath Towels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Coral Bath Towels search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coral bath towels31K/yr
  • coral towels13K/yr
  • peach bath towels13K/yr
  • peach towels11K/yr
  • coral towels bathroom sets4K/yr
  • peach towels bathroom sets4K/yr

Reviews and returns

What reviews say buyers love and hate about Coral Bath Towels

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
14%of negative reviews mention “Color”
2.5%of orders come back
“Color Loss”
A buyer, on “Color”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Coral Bath Towels questions

Answered from the same tracked data.