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Coquette Bedding

Fail

Buyers convert on only 0.2% of searches, so Coquette Bedding is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$92K/yr819K searches / yr
90-day growth
+10.4%search demand this quarter
Competition
37%top-5 click share · 31 brands · 37 sellers

Flapen Score

Coquette Bedding against its category

The dotted line is the Home & Kitchen average. Past it, Coquette Bedding is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coquette Bedding market on Amazon at a glance

Shoppers on Amazon United States searched for Coquette Bedding 819K times last year and spent an estimated $92K. The top 5 brands take 53% of clicks. Demand peaks in Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 819K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months
819K
Growth, 90 days vs prior 90
+10.4%
Conversion, latest week
0.2%
Market size, estimated
$92Ka year
Peak month
July2.1× the quietest month
Top search term
ruffle comforter101K searches a year

02 · Price

A sale here is worth $50.81.

Listings sell for $50.81 on average, from $21.03 to $110.15. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $50.81 that is $0 to $5K a year per listing.

Average price
$50.81inside the $15 to $100 sweet spot
Price range
$21.03–$110.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #154 within Comforters & Sets. It carries 1,621 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#154in Comforters & Sets
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,621per listing
Listings tracked
50

04 · Newcomers

8 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
42 months

Products

Top Coquette Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

37

Top-5 brand share

53%

Top 20: 90%

Top-5 click share

37%

Top 20: 71%

Open market

41%

  • Brand 114%
  • Brand 214%
  • Brand 39%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Coquette Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KBlack Friday '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.1×

Search terms

Top Coquette Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ruffle comforter101K/yr
  • love shack fancy bedding130K/yr
  • ruffle bedding81K/yr
  • ruffle comforter set69K/yr
  • shabby chic comforter sets17K/yr
  • loveshackfancy bedding118K/yr
  • shabby chic quilt32K/yr
  • victorian bedding45K/yr
  • ruffle bedding set32K/yr
  • ruffled comforter set20K/yr

Reviews and returns

What reviews say buyers love and hate about Coquette Bedding

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Soft Feel”
11%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“Terrible quality control”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Coquette Bedding questions

Answered from the same tracked data.