Cooling Duvet Insert
FailThe average product has 20,001 reviews to catch up to, so Cooling Duvet Insert is a Fail.
- Flapen Score
- 49 / 100Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median49
- Market size
- $183K/yr64K searches / yr
- 90-day growth
- -15.8%search demand this quarter
- Competition
- 41%top-5 click share · 24 brands · 32 sellers
Flapen Score
Cooling Duvet Insert against its category
The dotted line is the Home & Kitchen average. Past it, Cooling Duvet Insert is stronger. Inside it, weaker.
Market
The Cooling Duvet Insert market on Amazon at a glance
Shoppers on Amazon United States searched for Cooling Duvet Insert 64K times last year and spent an estimated $183K. The top 5 brands take 68% of clicks. Demand peaks in Aug–Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $183K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- -15.8%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $183Ka year
- Peak month
- September23.2× the quietest month
- Top search term
- king size down alternative duvet insert6K searches a year
02 · Price
A sale here is worth $58.39.
Listings sell for $58.39 on average, from $21.79 to $155.19. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $58.39 that is $0 to $6K a year per listing.
- Average price
- $58.39inside the $15 to $100 sweet spot
- Price range
- $21.79–$155.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #68 within Comforters & Sets. It carries 20,001 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #68in Comforters & Sets
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 20,001per listing
- Listings tracked
- 47
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Cooling Duvet Insert products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Utopia Bedding King Comforter Duvet Insert Quilted White Comforter with Corner Tabs Box Stitched Down Alternative Comforters King Size 90 x 102 inches
- Price
- $36.55
- Rating
- 4.6/5
- Reviews
- 155,712
- Age
- 12y ago

Bedsure Comforter Duvet Insert - Quilted Comforters King Size All Season Duvet GentleSoft Down Alternative Bedding Blanket with 8 Tabs Gifts for Women/Men White King 90 x 102 Inches
- Price
- $48.06
- Rating
- 4.7/5
- Reviews
- 76,760
- Age
- 6y ago

EASELAND King Size Down Alternative Comforter - Quilted Duvet Insert for All Seasons Soft Lightweight with Corner Tabs Summer Winter Warm Bedding White 90x102 Inches
- Price
- $44.56
- Rating
- 4.6/5
- Reviews
- 41,396
- Age
- 8y ago

Down Alternative Comforter King Size - Fluffy Duvet Insert - Premium Plush All Season - Luxury Breathable Hotel Cooling Comforter - King White 104x86 inches - Comes Compressed Packaging
- Price
- $103.17
- Rating
- 4.5/5
- Reviews
- 3,753
- Age
- 9y ago

Serta Down Illusion All Season Hypoallergenic Down Alternative Comforter with Corner Loops King/Cal King White
- Price
- $100.09
- Rating
- 4.5/5
- Reviews
- 500
- Age
- 5y ago
Trending
estimated 90-day click momentum
King Size White Alternative Down Comforter - Warm Lightweight & Breathable Hotel Quality Bedding Set for Men Women Kids and Teens - All Season Oversized Cooling Microfiber Duvet Insert Comforter
- Price
- $54.39
- Rating
- 4.4/5
- Reviews
- 3,725
- Age
- 9y ago

Olive + Crate Cooling Down Alternative Comforter - Hypoallergenic Queen Size Duvet Insert Lightweight - All Seasons Plush Design Bamboo Comforter - 100% Bamboo Viscose Outer Cover - White 88x90
- Price
- $108.95
- Rating
- 4.3/5
- Reviews
- 797
- Age
- 2y ago

EASELAND Queen Size Down Alternative Comforter - Quilted Duvet Insert for All Seasons Soft Lightweight with Corner Tabs Summer Winter Warm Bedding White 8888 Inches
- Price
- $34.01
- Rating
- 4.6/5
- Reviews
- 41,396
- Age
- 8y ago

EASELAND King Size Down Alternative Comforter - Quilted Duvet Insert for All Seasons Soft Lightweight with Corner Tabs Summer Winter Warm Bedding White 90x102 Inches
- Price
- $44.56
- Rating
- 4.6/5
- Reviews
- 41,396
- Age
- 8y ago

ACCURATEX Duvet Insert Queen 400GSM Down Alternative Comforter 90x90
- Price
- $41.48
- Rating
- 4.5/5
- Reviews
- 902
- Age
- 6y ago
Newest
by launch date
Bedsure Comforters King Size Duvet Insert Quilted Down Alternative Bedding Ultra Soft Lightweight Comforter Blanket for Bed with 8 Tabs Machine Washable 90x102 in White
- Price
- $37.12
- Rating
- 4.7/5
- Reviews
- 4,433
- Age
- 2y ago

MH MYLUNE HOME Fluffy Down Alternative Comforter All Season Duvet Insert Lightweight Bed Comforter Insert White Baffle Box Stitched with Corner Tabs (Queen All Season 90X90)
- Price
- $62.41
- Rating
- 4.0/5
- Reviews
- 134
- Age
- 2y ago

Olive + Crate Cooling Down Alternative Comforter - Hypoallergenic King Size Duvet Insert Lightweight - All Seasons Plush Design Bamboo Comforter - 100% Bamboo Viscose Outer Cover - White 102x90
- Price
- $118.65
- Rating
- 4.3/5
- Reviews
- 797
- Age
- 2y ago

Olive + Crate Cooling Down Alternative Comforter - Hypoallergenic Queen Size Duvet Insert Lightweight - All Seasons Plush Design Bamboo Comforter - 100% Bamboo Viscose Outer Cover - White 88x90
- Price
- $108.95
- Rating
- 4.3/5
- Reviews
- 797
- Age
- 2y ago

Bedsure Comforter Duvet Insert - Quilted Comforters Oversized King Size All Season Duvet GentleSoft Down Alternative Bedding with 8 Tabs Gifts for Women/Men White Oversized King 116 x 98 Inches
- Price
- $75.78
- Rating
- 4.7/5
- Reviews
- 76,760
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 rising
Sellers
32
Est. top-5 brand share
68%
Top 20: 98%
Est. top-5 click share
41%
Top 20: 79%
Open market
26%
- Bedsure20%
- Utopia Bedding17%
- EASELAND11%
- Lavish Comforts10%
- Serta9%
- Amazon Basics6%
Demand
Cooling Duvet Insert search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 23.2×
Search terms
Top Cooling Duvet Insert search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- king size down alternative duvet insert6K/yr
- down alternative duvet insert king6K/yr
- down alternative duvet insert queen5K/yr
- hypoallergenic comforter king5K/yr
- king down alternative duvet insert5K/yr
- queen duvet insert down alternative4K/yr
- fluffy down alternative duvet insert5K/yr
- king duvet insert down alternative7K/yr
- king alternative down comforter5K/yr
- king size down alternative comforters4K/yr
Reviews and returns
What reviews say buyers love and hate about Cooling Duvet Insert
We read the reviews and the return reasons for every product selling here.
“Little short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cooling Duvet Insert questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









