Cooling Comforter

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +93.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

+93.5%

Conversion, latest week

1.2%

Market size, estimated

$1.9Ma year

Peak month

July3.9× the quietest month

Top search term

cooling comforter971K searches a year

Listings sell for $63.25 on average, from $18.05 to $182.27. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $63.25 that is $32K to $47K a year per listing.

Average price

$63.25inside the $15 to $100 sweet spot

Price range

$18.05–$182.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$32K–$47K

Returns

3.1%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #37 within Comforters & Sets. It carries 5,834 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#37in Comforters & Sets

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

5,834per listing

Listings tracked

50

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

8Amazon's first-year sales bar

Average brand age

41 months