Cool Rugs

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $311K a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

+17.2%

Conversion, latest week

0.5%

Market size, estimated

$311Ka year

Peak month

July1.7× the quietest month

Top search term

cool rugs466K searches a year

Listings sell for $26.86 on average, from $15.29 to $54.97. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $26.86 that is $3K to $7K a year per listing.

Average price

$26.86inside the $15 to $100 sweet spot

Price range

$15.29–$54.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.5%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #1,226 within Bath Rugs. It carries 494 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

98%

Out of stock, average day

12.1%

Average rank

#1,226in Bath Rugs

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

494per listing

Listings tracked

42

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

31 months