comfort grip soap dispensing kitchen scrub
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Good$6.95–$37.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.28avg listing price — sweet spot $15–$100
Growth
Good+35.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,200.11avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad$30K$30K/yr · 31K searches
According to Flapen's Amazon United States niche tracking, comfort grip soap dispensing kitchen scrub is a $30K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
comfort grip soap dispensing kitchen scrub market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $40K–$53K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #803
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 67%
- Out of stock
- 14.9%
- Avg brand age
- 44 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
474
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
2%
- OXO62%
- MR.SIGA16%
- Pamrack8%
- KitchenAid6%
- OYV4%
- Shadowgallery3%
- Open — no brand owns it (1 brand, 2%)
Demand
Weekly Amazon search volume, last 14 weeks — +35.9% search growth over the last 90 days.Top comfort grip soap dispensing kitchen scrub search terms
- oxo palm brush18K/yr
- oxo palm dish brush6K/yr
- comfort grip soap dispensing kitchen scrub4K/yr
- comfort grip soap dispenser3K/yr
Top comfort grip soap dispensing kitchen scrub products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OXO Good Grips Soap Dispensing Palm Brush Storage Set
OXO$12.854.6★21,436 rev
OXO Steel Soap Dispensing Palm Brush
OXO$14.284.1★3,354 rev
4 Pack Palm Brush Refills for OXO Soap Dispensing Palm Brush
Pamrack$11.094.5★951 rev
OXO Good Grips Soap Dispensing Palm Brush
OXO$9.664.5★18,980 rev
MR.SIGA Soap Dispensing Palm Brush Storage Set 1 Pack Navy/Blue
MR.SIGA$14.954.4★6,176 rev
Newest
by launch date
MiUWUU Scrub Brush 4 Pack for OXO Soap Dispenser & Dish Brush
MiUWUU$9.7378 rev
OYV Soap Dispensing Palm Brush 1-Pack Dish Scrub Brush Black/Clear/White
OYV$6.95872 rev
MR.SIGA Dish Scrub Brush Palm Brush Dish Scrubber Gray Pack of 2
MR.SIGA$11.952,294 rev
MR.SIGA Soap Dispensing Palm Brush 1 Pack Navy/Blue
MR.SIGA$9.941,295 rev
Palm Brush Refills for OXO Soap Dispensing Dish Brush
Shadowgallery$11.09842 rev
Trending
90-day click momentum
OXO Good Grips Safe for Ceramic Palm Brush - Red Green and Blue
OXO$8.983.9★
MiUWUU Scrub Brush 4 Pack for OXO Soap Dispenser & Dish Brush
MiUWUU$9.733.8★
OXO Good Grips Soap Dispensing Palm Brush Set of 3
OXO$37.565.0★
MR.SIGA Soap Dispensing Palm Brush Storage Set 1 Pack Navy/Blue
MR.SIGA$14.954.4★
OYV Soap Dispensing Palm Brush 1-Pack Dish Scrub Brush Black/Clear/White
OYV$6.954.6★
What buyers say about comfort grip soap dispensing kitchen scrub
What buyers praise and complain about, mined from review topics.What buyers love
“Clean well”
“it fits well in the hand”
“Decent Brushes”
“Easy to replace”
“Good price”
“Very durable”
“Works great, actually much better than I expected”
“Brush worked well”
“The grip is very comfortable”
“I really like this dispenser for dish soap”
What buyers complain about
“Didnt last”
“Too small”
“It leaks quite a bit”
“Poor quality”
“He had scrubbed really hard”
“After you use it for a while stops dispensing”
“Not oxo compatible”
“serious weak spot”
“Didn't work for me”
“These were a bit hard to snap on”
Top return reasons
Common questions
- Is comfort grip soap dispensing kitchen scrub profitable to sell on Amazon United States?
- The niche generates $30K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +35.9%. Flapen's verdict: Skip it (48/100).
- How competitive is the comfort grip soap dispensing kitchen scrub niche?
- 7 brands and 474 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in comfort grip soap dispensing kitchen scrub?
- Top complaints mined from reviews: Durability, Size-Overall, Leak-Proof. The return rate is 0.8%.
- What does it cost to enter the comfort grip soap dispensing kitchen scrub niche?
- Listings span $6.95–$37.56; the average listing price is $13.28 (sweet spot $15–$100). The average incumbent carries 4,200 reviews — the moat a new listing must climb.