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46

colored vases

Skip it

A small market ($43K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 23Conversion 17Competition 82Returns 36Price range 89Avg price 95Brand share 88Review moat 79Quality gap 18

Avg price

Incredible$31.43

avg listing price — sweet spot $15–$100

Price range

Great$9.44–$87.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great47%

top-5 brand share — no brand owns this niche

Competition

Great33%

top-5 click share — an open shelf

Review moat

Great416.23

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$43K

$43K/yr · 103K searches

According to Flapen's Amazon United States niche tracking, colored vases is a $43K/yr Amazon United States market (103K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jan–Mar–Apr. Verdict: Skip it — 46/100.

Data updated Aug 3, 2026 · scored weekly · How we score niches

colored vases market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$47K–$63K
units × avg price
Conversion rate
1.3%
Avg BSR
#797
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
4.3%
Avg brand age
31 months
Avg seller age
190 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

44 rising

Sellers

47

Top-5 brand share

47%

Top 20: 83%

Top-5 click share

33%

Top 20: 69%

Open market

47%

  • CUCUMI13%
  • eleganttime10%
  • LTXHXVS9%
  • saiguomi8%
  • ysnn7%
  • Fixwal6%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -4.3% search growth over the last 90 days.
6K4KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Mar, Apr · busiest ÷ quietest = 1.9×

Top colored vases search terms

  • colorful bud vases12K/yr
  • colored bud vases12K/yr
  • stained glass vase13K/yr
  • rainbow vase9K/yr
  • colorful glass vases8K/yr
  • colored vases for centerpieces6K/yr
  • small colored vases6K/yr
  • pastel vases7K/yr
  • colored glass decor9K/yr
  • small colorful vases5K/yr
All search terms

Top colored vases products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about colored vases

What buyers praise and complain about, mined from review topics.

What buyers love

Color31%

“colors are really pretty”

Quality-Overall14%

“Great variety”

Advertised Vs Actual Product10%

“Exactly as pictured”

Value For Money8%

“Good value”

Size-Overall5%

“it fits perfectly”

Design-Overall4%

“The design is pretty”

Gifting Purpose4%

“Nice enough to give as a gift”

Thickness3%

“It is made with thick durable and decorative glass”

Strength3%

“It's steady”

Durability2%

“Cute and durable”

What buyers complain about

Size-Overall38%

“Its a bit shorter than I expected”

Color10%

“Color is darker”

Value For Money7%

“It wasn't cheap”

Quality-Overall3%

“Cheap product which started to chip almost immediately”

Weight Heavy3%

“And very heavy for big flower arrangements”

Paint Quality2%

“The durability of the painted parts are fragile”

Advertised Vs Actual Product2%

“Misrepresentation”

Product Condition2%

“when you buy new you expect new”

Durability1%

“it does seem like it would break if dropped”

Display-Overall1%

“No show”

Top return reasons

Size-Overall50%
Color23%
Advertised Vs Actual Product5%
Value For Money4%
Defective Material/Parts4%
Display Colors3%
Quality-Overall2%
Functionality-Overall1%
Shape/Style1%
Product Condition1%

Common questions

Is colored vases profitable to sell on Amazon United States?
The niche generates $43K/yr across 57 tracked products. 9 of 23 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (46/100).
How competitive is the colored vases niche?
44 brands and 47 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in colored vases?
Top complaints mined from reviews: Size-Overall, Color, Value For Money. The return rate is 4.1%.
When does demand for colored vases peak?
Demand peaks in Jan–Mar–Apr; the busiest month runs 1.9× the quietest.
What does it cost to enter the colored vases niche?
Listings span $9.44–$87.99; the average listing price is $31.43 (sweet spot $15–$100). The average incumbent carries 416 reviews — the moat a new listing must climb.