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51

colored candlesticks

Worth a look

Shows a sweet-spot price point ($17.00 avg), but soft demand (-18.8% this quarter) keeps it on the watch list.

Market size 22Growth 16Conversion 50Competition 76Returns 59Price range 77Avg price 80Brand share 79Review moat 56Quality gap 40

Avg price

Great$17.00

avg listing price — sweet spot $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Price range

Great$6.54–$43.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Returns

Good2.6%

return rate — above 5% kills the launch gate

Review moat

Good1,277.37

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$90K

$90K/yr · 131K searches

Growth

Bad-18.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, colored candlesticks is a $90K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Apr. Verdict: Worth a look — 51/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

colored candlesticks market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$68K–$85K
units × avg price
Conversion rate
4.0%
Avg BSR
#316
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
1.5%
Avg brand age
40 months
Avg seller age
185 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

34 falling

Sellers

46

Top-5 brand share

56%

Top 20: 90%

Top-5 click share

39%

Top 20: 74%

Open market

39%

  • Veshymmle18%
  • Leor & Lair16%
  • YOROXRG11%
  • Viyffo5%
  • SixLadybro5%
  • MTLEE5%

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -18.8% search growth over the last 90 days.
6K4KHoliday '24Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 2.2×

Top colored candlesticks search terms

  • colorful candlesticks31K/yr
  • colored taper candles24K/yr
  • colorful taper candles18K/yr
  • taper candles colored22K/yr
  • colorful candle sticks8K/yr
  • candle sticks colorful9K/yr
  • colorful tapered candles5K/yr
  • taper candles colorful4K/yr
  • colorful candle3K/yr
  • colored tapered candles4K/yr
All search terms

Top colored candlesticks products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$5K9%$8K12%$11K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about colored candlesticks

What buyers praise and complain about, mined from review topics.

What buyers love

Color23%

“Variety of colors”

Quality-Overall14%

“Its a great variety”

Brightness/Shine/Glow13%

“Candles burn great”

Value For Money12%

“price is affordable”

Advertised Vs Actual Product8%

“As Described”

Size-Overall6%

“Most of them fit securely right away”

Fire Resistance3%

“They burn well with no smoke”

Smell2%

“they have a strong floral scent”

Design-Overall2%

“Perfect for home decor”

Durability2%

“as expected, none broken”

What buyers complain about

Size-Overall21%

“the one I have was slightly larger”

Color13%

“Super disappointed and the color is way off”

Quality-Overall8%

“Total garbage”

Flammable7%

“caused firealarm to go off”

Smell3%

“They are not scented”

Durability3%

“Break Easily”

Thickness3%

“Much thinner than I realzed”

Advertised Vs Actual Product3%

“I do not understand why the products are often misrepresented”

Leak-Proof2%

“Did drip slightly”

Strength2%

“doesn't stand straight kept falling”

Top return reasons

Size-Overall51%
Color16%
Value For Money8%
Advertised Vs Actual Product8%
Quality-Overall3%
Display Colors2%
Defective Material/Parts2%
Thin2%
Functionality-Overall1%
Product Condition1%

Common questions

Is colored candlesticks profitable to sell on Amazon United States?
The niche generates $90K/yr across 51 tracked products. 6 of 16 products launched in the last 360 days are still selling. 90-day search growth is -18.8%. Flapen's verdict: Worth a look (51/100).
How competitive is the colored candlesticks niche?
34 brands and 46 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in colored candlesticks?
Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 2.6%.
When does demand for colored candlesticks peak?
Demand peaks in Apr; the busiest month runs 2.2× the quietest.
What does it cost to enter the colored candlesticks niche?
Listings span $6.54–$43.35; the average listing price is $17.00 (sweet spot $15–$100). The average incumbent carries 1,277 reviews — the moat a new listing must climb.