Colchon King

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $412K a year.

Searches, last 12 months

137K

Growth, 90 days vs prior 90

+8.1%

Conversion, latest week

1.2%

Market size, estimated

$412Ka year

Peak month

November1.3× the quietest month

Top search term

colchon king100K searches a year

Listings sell for $254.28 on average, from $53.28 to $828.65. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $254.28 that is $0 to $25K a year per listing.

Average price

$254.28above the $15 to $100 sweet spot

Price range

$53.28–$828.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$25K

Returns

1.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 35.9% of listings are out of stock. The average listing ranks #330 within Mattresses & Box Springs. It carries 1,384 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

63%

Out of stock, average day

35.9%

Average rank

#330in Mattresses & Box Springs

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,384per listing

Listings tracked

118

85 products launched here in the last 12 months. 70 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

85

Successful launches

70Amazon's first-year sales bar

Average brand age

20 months