Coffee Table
MaybeShoppers spend an estimated $15.0M a year here. But buyers convert on only 0.4% of searches, so Coffee Table is a Maybe.
- Flapen Score
- 63 / 100Top 5% of 11,240 Home & Kitchen niches · +14 vs the category median of 4963
- Market size
- $15.0M/yr41.1M searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 22%top-5 click share · 62 brands · 83 sellers
Flapen Score
Coffee Table against its category
The dotted line is the Home & Kitchen average. Past it, Coffee Table is stronger. Inside it, weaker.
Market
The Coffee Table market on Amazon at a glance
Shoppers on Amazon United States searched for Coffee Table 41.1M times last year and spent an estimated $15.0M. The top 5 brands take 34% of clicks. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 41.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15.0M a year.
- Searches, last 12 months
- 41.1M
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $15.0Ma year
- Peak month
- November1.4× the quietest month
- Top search term
- coffee table18.6M searches a year
02 · Price
A sale here is worth $104.19.
Listings sell for $104.19 on average, from $29.81 to $249.15. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,000 to 1,250 of them. At $104.19 that is $104K to $130K a year per listing.
- Average price
- $104.19above the $15 to $100 sweet spot
- Price range
- $29.81–$249.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $104K–$130K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #121 within Living Room Furniture. It carries 1,327 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 62%
- Out of stock, average day
- 3.3%
- Average rank
- #121in Living Room Furniture
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 1,327per listing
- Listings tracked
- 98
04 · Newcomers
25 of last year's 28 launches cleared the first-year sales bar.
28 products launched here in the last 12 months. 25 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 28
- Successful launches
- 25Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Coffee Table products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OLIXIS Wood Lift Top Coffee Table with Hidden Compartment and Large Storage Shelf Lift Tabletop Dining Center Table for Home Living Room Office Black
- Price
- $56.47
- Rating
- 4.2/5
- Reviews
- 1,938
- Age
- 1y ago

SEDETA 31.5 Lift Top Coffee Table with Storage Square Coffee Tables for Living Room Farmhouse Coffee Table with Large Hidden Storage Compartment and Adjustable Shelves Black
- Price
- $149.58
- Rating
- 4.7/5
- Reviews
- 1,013
- Age
- 2y ago

LYNCOHOME Fluted Lift Top Coffee Table with Storage Modern Oval Coffee Table for Living Room or Home OfficeWalnut
- Price
- $158.19
- Rating
- 4.4/5
- Reviews
- 175
- Age
- 10mo ago

JOINICE 31.5 Round Coffee Table with Storage for Living Room Walnut
- Price
- $114.96
- Rating
- 4.4/5
- Reviews
- 1,074
- Age
- 1y ago

Honyee Morden Coffee Table 42.5 x 28.5 x 16.1 Triangle Tempered Glass Top for Living Room Color: Natural Wood
- Price
- $142.84
- Rating
- 4.7/5
- Reviews
- 241
- Age
- 1y ago
Trending
estimated 90-day click momentum
OLIXIS Wooden Coffee Table Lift Top Coffee Stand with Large Hidden Compartment and Ample Storage Shelf Lift Tabletop Dining Table for Living Room Home Small Space Grey
- Price
- $58.93
- Rating
- 4.2/5
- Reviews
- 1,938
- Age
- 5mo ago

JOINICE 31.5 Round Coffee Table with Storage for Living Room Walnut
- Price
- $114.96
- Rating
- 4.4/5
- Reviews
- 1,074
- Age
- 1y ago

Curlaky Coffee Table for Living Room - Mid Century Modern Coffee Tables with Triangle Top Unique Small Round Coffee Table Wood Oval Tea Table with Solid Legs for Bedroom 35.8x 22.5 x 16.2 Walnut
- Price
- $132.42
- Rating
- 4.7/5
- Reviews
- 36
- Age
- 4mo ago

VASAGLE Lift Top Coffee Table Lift Tabletop Dining Table Gas Spring Hidden Compartment Open Storage Shelf for Living Room Home Office Honey Brown ULCT268KB01S
- Price
- $65.23
- Rating
- 4.5/5
- Reviews
- 6,852
- Age
- 4mo ago

Furinno Simple Design Coffee Table French Oak Grey/Black
- Price
- $32.15
- Rating
- 4.2/5
- Reviews
- 8,245
- Age
- 10y ago
Newest
by launch date
VASAGLE Lift Top Coffee Table Lift Tabletop Dining Table Gas Spring Hidden Compartment Open Storage Shelf for Living Room Home Office Honey Brown ULCT268KB01S
- Price
- $65.23
- Rating
- 4.5/5
- Reviews
- 6,852
- Age
- 4mo ago

Curlaky Coffee Table for Living Room - Mid Century Modern Coffee Tables with Triangle Top Unique Small Round Coffee Table Wood Oval Tea Table with Solid Legs for Bedroom 35.8x 22.5 x 16.2 Walnut
- Price
- $132.42
- Rating
- 4.7/5
- Reviews
- 36
- Age
- 4mo ago

OLIXIS Wooden Coffee Table Lift Top Coffee Stand with Large Hidden Compartment and Ample Storage Shelf Lift Tabletop Dining Table for Living Room Home Small Space Grey
- Price
- $58.93
- Rating
- 4.2/5
- Reviews
- 1,938
- Age
- 5mo ago

ZttRiee Round Coffee Table with Sliding Doors Mid-Century Walnut
- Price
- $135.84
- Rating
- 4.0/5
- Reviews
- 137
- Age
- 8mo ago

LYNCOHOME Fluted Lift Top Coffee Table with Storage Modern Oval Coffee Table for Living Room or Home OfficeWalnut
- Price
- $158.19
- Rating
- 4.4/5
- Reviews
- 175
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
62 falling
Sellers
83
Est. top-5 brand share
34%
Top 20: 70%
Est. top-5 click share
22%
Top 20: 48%
Open market
62%
- OLIXIS10%
- VASAGLE9%
- LYNCOHOME5%
- JOINICE5%
- WLIVE5%
- SEDETA4%
Demand
Coffee Table search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Coffee Table search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- coffee table18.6M/yr
- coffee tables for living room4.4M/yr
- round coffee table2.9M/yr
- mesa de centro para sala1.5M/yr
- living room table1.2M/yr
- small coffee table1.5M/yr
- living room tables1.9M/yr
- coffee table with storage1.3M/yr
- coffee tables1.1M/yr
- lift top coffee table1.0M/yr
Reviews and returns
What reviews say buyers love and hate about Coffee Table
We read the reviews and the return reasons for every product selling here.
“Assembly Nightmare”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coffee Table questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









