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Coffee Stirrers

Maybe

Buyers convert on 17.4% of searches. But demand is soft, at -12.0% this quarter, so Coffee Stirrers is a Maybe.

Flapen Score
59
59 / 100
Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 49
Market size
$2.8M/yr1.9M searches / yr
90-day growth
-12.0%search demand this quarter
Competition
51%top-5 click share · 25 brands · 60 sellers

Flapen Score

Coffee Stirrers against its category

The dotted line is the Home & Kitchen average. Past it, Coffee Stirrers is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coffee Stirrers market on Amazon at a glance

Shoppers on Amazon United States searched for Coffee Stirrers 1.9M times last year and spent an estimated $2.8M. The top 5 brands take 59% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 17.4% of those searches ended in a purchase.

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months
1.9M
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
17.4%
Market size, estimated
$2.8Ma year
Peak month
January1.4× the quietest month
Top search term
coffee stirrers829K searches a year

02 · Price

A sale here is worth $8.57.

Listings sell for $8.57 on average, from $3.45 to $19.03. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At $8.57 that is $86K to $107K a year per listing.

Average price
$8.57under the $15 to $100 sweet spot
Price range
$3.45–$19.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
10,000–12,500
Revenue per listing a year
$86K–$107K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #13 within Coffee, Tea & Espresso. It carries 5,792 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#13in Coffee, Tea & Espresso
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
5,792per listing
Listings tracked
28

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Coffee Stirrers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

60

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

51%

Top 20: 92%

Open market

37%

  • Brand 123%
  • Brand 215%
  • Brand 311%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Coffee Stirrers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KHoliday '24Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Coffee Stirrers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coffee stirrers829K/yr
  • coffee stir sticks275K/yr
  • stir sticks229K/yr
  • wooden coffee stirrers71K/yr
  • coffee stirrer77K/yr
  • stirrers37K/yr
  • stirring sticks35K/yr
  • coffee sticks35K/yr
  • wooden stir sticks34K/yr
  • coffee stirs33K/yr

Reviews and returns

What reviews say buyers love and hate about Coffee Stirrers

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Value For Money”
24%of negative reviews mention “Durability”
1.0%of orders come back
“Broke quickly”
A buyer, on “Durability”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Coffee Stirrers questions

Answered from the same tracked data.