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Coffee Maker with Thermal Carafe

Fail

The average product has 7,530 reviews to catch up to, so Coffee Maker with Thermal Carafe is a Fail.

Flapen Score
48
48 / 100
Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 49
Market size
$1.3M/yr441K searches / yr
90-day growth
-0.6%search demand this quarter
Competition
59%top-5 click share · 11 brands · 94 sellers

Flapen Score

Coffee Maker with Thermal Carafe against its category

The dotted line is the Home & Kitchen average. Past it, Coffee Maker with Thermal Carafe is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coffee Maker with Thermal Carafe market on Amazon at a glance

Shoppers on Amazon United States searched for Coffee Maker with Thermal Carafe 441K times last year and spent an estimated $1.3M. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 441K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months
441K
Growth, 90 days vs prior 90
-0.6%
Conversion, latest week
2.6%
Market size, estimated
$1.3Ma year
Peak month
November1.7× the quietest month
Top search term
coffee maker with thermal carafe91K searches a year

02 · Price

A sale here is worth $113.26.

Listings sell for $113.26 on average, from $26.93 to $224.86. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $113.26 that is $28K to $57K a year per listing.

Average price
$113.26above the $15 to $100 sweet spot
Price range
$26.93–$224.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$28K–$57K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #98 within Coffee, Tea & Espresso. It carries 7,530 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#98in Coffee, Tea & Espresso
Average rating
4.06 starsAmazon United States average 4.42 stars
Average reviews
7,530per listing
Listings tracked
20

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
57 months

Products

Top Coffee Maker with Thermal Carafe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

94

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

12%

  • Brand 131%
  • Brand 227%
  • Brand 310%
  • Brand 49%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (5 brands, 12%)

Demand

Coffee Maker with Thermal Carafe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Coffee Maker with Thermal Carafe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coffee maker with thermal carafe91K/yr
  • thermal carafe coffee maker41K/yr
  • thermal coffee maker52K/yr
  • coffee maker thermal carafe43K/yr
  • coffee maker with stainless steel carafe25K/yr
  • coffee maker metal carafe20K/yr
  • carafe coffee maker28K/yr
  • coffee maker stainless steel carafe21K/yr
  • drip coffee maker thermal carafe14K/yr
  • coffee maker with carafe17K/yr

Reviews and returns

What reviews say buyers love and hate about Coffee Maker with Thermal Carafe

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Leak-Proof”
4.7%of orders come back
“Leaks everywhere”
A buyer, on “Leak-Proof”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Coffee Maker with Thermal Carafe questions

Answered from the same tracked data.