Cocktail

Shoppers searched for this 653K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $301K a year.

Searches, last 12 months

653K

Growth, 90 days vs prior 90

+33.1%

Conversion, latest week

1.9%

Market size, estimated

$301Ka year

Peak month

December3.0× the quietest month

Top search term

cocktail221K searches a year

Listings sell for $24.64 on average, from $6.02 to $215.06. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.64 that is $2K to $6K a year per listing.

Average price

$24.64inside the $15 to $100 sweet spot

Price range

$6.02–$215.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.1%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #121 within Bar Tools & Drinkware. It carries 3,072 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#121in Bar Tools & Drinkware

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,072per listing

Listings tracked

73

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

40 months