Is coat rack with umbrella holder profitable to sell on Amazon United States?

The niche generates $57K/yr across 31 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Worth a look (50/100).

How competitive is the coat rack with umbrella holder niche?

21 brands and 25 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in coat rack with umbrella holder?

Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 2.2%.

When does demand for coat rack with umbrella holder peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 2.1× the quietest.

What does it cost to enter the coat rack with umbrella holder niche?

Listings span $25.60–$107.86; the average listing price is $39.99 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.

coat rack with umbrella holder

Worth a look

Shows a sweet-spot price point ($39.99 avg), but a small market ($57K/yr) keeps it on the watch list.

Avg price

Incredible$39.99

avg listing price — sweet spot $15–$100

Price range

Great$25.60–$107.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Review moat

Great483.94

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.2%

return rate — above 5% kills the launch gate

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$57K

$57K/yr · 64K searches

Growth

Bad-21.6%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, coat rack with umbrella holder is a $57K/yr Amazon United States market (64K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

coat rack with umbrella holder market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $60K–$80K; units × avg price
Conversion rate: 2.2%
Avg BSR: #17,157
Page quality: 0%
Prime: 94%
Sponsored: 87%
Out of stock: 5.0%
Avg brand age: 32 months
Avg seller age: 206 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

46%

Top 20: 89%

Open market

35%

Yoobure15%
FILWH14%
ZYATKSML11%
Hoctieon9%
FAVOOSTY8%
SONGMICS8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.6% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×

Open Trend

Top coat rack with umbrella holder search terms

coat rack with umbrella holder32K/yr -19.9%1.9% conv.
coat rack with umbrella stand8K/yr -20.0%2.8% conv.
coat and umbrella stand6K/yr -10.1%1.6% conv.
coat tree with umbrella holder6K/yr -18.4%1.4% conv.
coat rack umbrella stand7K/yr -24.0%1.9% conv.
umbrella coat rack4K/yr -48.9%2.2% conv.

All search terms

Top coat rack with umbrella holder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FILWH Freestanding Coat Rack with Umbrella Organizer Tray Bamboo Coat Tree Rack with 8 Hook Stand for Clothes Bag Hats Entryway Hanger Stand(Brown)

FILWH$37.224.5★143 rev

Yoobure Coat Rack Freestanding - Coat Tree with Umbrella Holder Metal Coat Rack Stand with 12 Hooks Modern Coat Hanger Stand for Entryway Purse Rack Hat Rack Stand for Living Room Bedroom Office

Yoobure$40.174.6★681 rev

ZYATKSML Coat Rack Freestanding Coat Stand with Umbrella Holder Metal Coat Tree with 12 Hooks Coat Hanger Stand for Entryway Coat Rack Stand for Bedroom Living Room & Office

ZYATKSML$34.014.2★148 rev

FAVOOSTY Coat Rack Freestanding Coat Rack Stand with Umbrella Holder Metal Coat Tree with 12 Hooks Tree Clothes Hat for Entryway Hallway Bedroom Living Room & Office -Black

FAVOOSTY$37.404.5★339 rev

Wieghda Coat Rack Freestanding Entryway Hanger Stand Umbrella Holder Hall Tree With 12 Hooks Floor Standing Metal Tree Stand Black

Wieghda$25.604.7★311 rev

Newest

by launch date

SONGMICS Coat Rack Freestanding Metal Coat Rack Stand with 12 Hooks

SONGMICS$34.19377 rev

5mo ago

CHOEZON Coat Rack Freestanding Coat Rack with Umbrella Holder Coat Hanger Stand with 8 Hooks Coat Tree with Marble Base 3 Adjustable Size for Entryway Living Room Bedroom Marble Black TYM09BD

CHOEZON$26.9315 rev

10mo ago

SLEEPING LAMB Coat Rack Freestanding with Umbrella Holder Coat Hanger Stand with Wood Base Fits Entryway Living Room Bedroom Office Clothes Tree Holder with 8 Hooks for Jackets Hats Bags Black

SLEEPING LAMB$30.7656 rev

11mo ago

AUGOHCMIL Coat Rack Freestanding with Umbrella Holder Metal Hanger Stand Hall Tree with 12 Hooks Entryway Organizer for Hats Bags and Clothes (Black)

AUGOHCMIL$34.2961 rev

11mo ago

Vriccc Coat Rack Coat Rack Freestanding with Umbrella Holder Adjustable Height Shelf with 12 Hooks Used In The Bedroom Living Room Office To Hang Clothes Hats Bags

Vriccc$26.1032 rev

12mo ago

What buyers say about coat rack with umbrella holder

What buyers praise and complain about, mined from review topics.

What buyers love

Strength24%

“Very solid and well built rack”

Assembly/Installation20%

“Assembly was simple”

Quality-Overall11%

“Amazing quality”

Value For Money7%

“Great price”

Advertised Vs Actual Product5%

“As advertised”

Design-Overall5%

“it gives it a very elegant look”

Storage Capacity4%

“Lots of sturdy storage in a small space”

Size-Overall3%

“Perfect fit”

Instructions/User Manual/Troubleshooting2%

“The instructions were clear”

Ease Of Use2%

“It is very useful”

What buyers complain about

Strength16%

“Not very strong”

Assembly/Installation13%

“a pain to assemble”

Quality-Overall10%

“Very cheaply made with little to no quality control”

Instructions/User Manual/Troubleshooting5%

“Instructions terrible”

Defective Material/Parts4%

“One of the knobs is broken off the arm”

Balance/Stability4%

“It is so wobbly and unstable”

Size-Overall4%

“The pieces are not the correct size”

Durability3%

“Broke on second day”

Value For Money2%

“NOT WORTH IT”

Design-Overall2%

“This is an attractive coat rack, however, poorly engineered”

Top return reasons

Defective Material/Parts24%

Size-Overall17%

Assembly/Installation12%

Strength6%

Color5%

Quality-Overall5%

Value For Money3%

Mounting3%

Advertised Vs Actual Product3%

Mechanism Issues3%

Common questions

Is coat rack with umbrella holder profitable to sell on Amazon United States?: The niche generates $57K/yr across 31 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Worth a look (50/100).
How competitive is the coat rack with umbrella holder niche?: 21 brands and 25 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in coat rack with umbrella holder?: Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 2.2%.
When does demand for coat rack with umbrella holder peak?: Demand peaks in Jan–Nov–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the coat rack with umbrella holder niche?: Listings span $25.60–$107.86; the average listing price is $39.99 (sweet spot $15–$100). The average incumbent carries 484 reviews — the moat a new listing must climb.