Coasters

Shoppers searched for this 9.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.3M a year.

Searches, last 12 months

9.4M

Growth, 90 days vs prior 90

+17.8%

Conversion, latest week

3.7%

Market size, estimated

$4.3Ma year

Peak month

August1.5× the quietest month

Top search term

coasters4.1M searches a year

Listings sell for $12.16 on average, from $4.55 to $37.74. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 5,000 to 6,000 of them. At $12.16 that is $61K to $73K a year per listing.

Average price

$12.16under the $15 to $100 sweet spot

Price range

$4.55–$37.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

5,000–6,000

Revenue per listing a year

$61K–$73K

Returns

1.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #67 within Bar Tools & Drinkware. It carries 2,657 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#67in Bar Tools & Drinkware

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

2,657per listing

Listings tracked

52

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months