Skip to content

Closet Curtains

Fail

Buyers convert on only 0.7% of searches, so Closet Curtains is a Fail.

Flapen Score
41
41 / 100
Ranks 8,763 of 11,240 Home & Kitchen niches · −8 vs the category median of 49
Market size
$83K/yr626K searches / yr
90-day growth
+14.3%search demand this quarter
Competition
58%top-5 click share · 19 brands · 25 sellers

Flapen Score

Closet Curtains against its category

The dotted line is the Home & Kitchen average. Past it, Closet Curtains is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Closet Curtains market on Amazon at a glance

Shoppers on Amazon United States searched for Closet Curtains 626K times last year and spent an estimated $83K. The top 5 brands take 59% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 626K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
626K
Growth, 90 days vs prior 90
+14.3%
Conversion, latest week
0.7%
Market size, estimated
$83Ka year
Peak month
August1.6× the quietest month
Top search term
closet curtains126K searches a year

02 · Price

A sale here is worth $17.92.

Listings sell for $17.92 on average, from $7.87 to $31.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $17.92 that is $4K to $9K a year per listing.

Average price
$17.92inside the $15 to $100 sweet spot
Price range
$7.87–$31.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
5.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #331 within Window Treatments. It carries 5,529 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#331in Window Treatments
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
5,529per listing
Listings tracked
22

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Closet Curtains products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

25

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

35%

  • Brand 121%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Closet Curtains search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Closet Curtains search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • closet curtains126K/yr
  • closet curtain for open closet122K/yr
  • curtains for closet64K/yr
  • curtain for closet61K/yr
  • hallway curtain33K/yr
  • curtains for closets without doors44K/yr
  • curtain for closet without door34K/yr
  • cortinas para closet sin puerta24K/yr
  • closet curtains for open closet22K/yr
  • pantry curtain18K/yr

Reviews and returns

What reviews say buyers love and hate about Closet Curtains

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Color”
5.6%of orders come back
“Totally different colors”
A buyer, on “Color”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Closet Curtains questions

Answered from the same tracked data.