Citronella Pillar Candles Outdoor

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +206.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

19K

Growth, 90 days vs prior 90

+206.4%

Conversion, latest week

6.1%

Market size, estimated

$24Ka year

Peak month

June29.8× the quietest month

Top search term

citronella pillar candles outdoor10K searches a year

Listings sell for $20.97 on average, from $7.30 to $36.84. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $20.97 that is $0 to $2K a year per listing.

Average price

$20.97inside the $15 to $100 sweet spot

Price range

$7.30–$36.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #158 within Candles. It carries 188 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

16.8%

Average rank

#158in Candles

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

188per listing

Listings tracked

18

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months