Cinnamon Wax Melts

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-18.7%

Conversion, latest week

5.4%

Market size, estimated

$23Ka year

Peak month

December6.1× the quietest month

Top search term

cinnamon wax melts24K searches a year

Listings sell for $12.12 on average, from $5.72 to $26.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $12.12 that is $1K to $3K a year per listing.

Average price

$12.12under the $15 to $100 sweet spot

Price range

$5.72–$26.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.7%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #366 within Home Fragrance. It carries 745 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

11.7%

Average rank

#366in Home Fragrance

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

745per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

76 months