Cinnamon Incense
FailThe top 5 brands take 95% of clicks, so Cinnamon Incense is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $71K/yr63K searches / yr
- 90-day growth
- +3.7%search demand this quarter
- Competition
- 70%top-5 click share · 7 brands · 29 sellers
Flapen Score
Cinnamon Incense against its category
The dotted line is the Home & Kitchen average. Past it, Cinnamon Incense is stronger. Inside it, weaker.
Market
The Cinnamon Incense market on Amazon at a glance
Shoppers on Amazon United States searched for Cinnamon Incense 63K times last year and spent an estimated $71K. The top 5 brands take 95% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- +3.7%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $71Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- cinnamon incense sticks24K searches a year
02 · Price
A sale here is worth $10.60.
Listings sell for $10.60 on average, from $7.07 to $22.90. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $10.60 that is $3K to $5K a year per listing.
- Average price
- $10.60under the $15 to $100 sweet spot
- Price range
- $7.07–$22.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #162 within Home Fragrance. It carries 1,204 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #162in Home Fragrance
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 1,204per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Cinnamon Incense products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 2, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hem Cinnamon Incense Sticks (120 Sticks 6 Boxes Inside) - 9 Inches Long 20g per Box - Perfect for Meditation Rituals Cleansing & Yoga.
- Price
- $7.22
- Rating
- 4.5/5
- Reviews
- 2,497
- Age
- 17y ago

Hem Incense Sticks Variety Pack #8 and Incense Stick Holder Bundle with 5 Cinnamon Based Fragrances
- Price
- $11.69
- Rating
- 4.5/5
- Reviews
- 747
- Age
- 5y ago

Bless-Organic-Cinnamon 100%-Natural-Handmade-Incense-Sticks
- Price
- $7.88
- Rating
- 4.2/5
- Reviews
- 483
- Age
- 3y ago

Bless-Organic-Cinnamon 100%-Natural-Handmade-Incense-Sticks
- Price
- $13.74
- Rating
- 4.2/5
- Reviews
- 483
- Age
- 3y ago

Cinnamon Incense Sticks - Pack of 100 Insence-Sticks - Incienso De Canela Made with Natural Inscent Ingredients - Scented Insense Non Toxic Incents
- Price
- $7.79
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 8mo ago
Trending
estimated 90-day click momentum
Dinil Cinnamon Incense Sticks 100 Sticks | Hand-Rolled Charcoal-Free | Clean Burn Low Smoke | Aromatic Incense for Meditation Yoga & Home Fragrance
- Price
- $8.30
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 1y ago

Hem Cinnamon Apple Incense Sticks (120 Sticks 6 Boxes Inside) - 9 Inches Long 20g per Box - Cozy and Inviting Fragrance Evoking The Essence of Freshly Baked Apple Pie.
- Price
- $8.00
- Rating
- 4.1/5
- Reviews
- 644
- Age
- 16y ago

Havana Cinnamon Incense Stick Exotic - Calming Meditation Incense (80 Sticks) Charcoal Free Made from Upcycled Flowers | Give Gift of Fall Incense with Spicy & Sweet Tobaco Aroma (Incienso de Canela)
- Price
- $13.72
- Rating
- 4.4/5
- Reviews
- 8,547
- Age
- 3y ago

Cinnamon Incense Sticks - Pack of 100 Insence-Sticks - Incienso De Canela Made with Natural Inscent Ingredients - Scented Insense Non Toxic Incents
- Price
- $7.79
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 8mo ago

Bless-Organic-Cinnamon 100%-Natural-Handmade-Incense-Sticks
- Price
- $7.88
- Rating
- 4.2/5
- Reviews
- 483
- Age
- 3y ago
Newest
by launch date
Cinnamon Incense Sticks - Pack of 100 Insence-Sticks - Incienso De Canela Made with Natural Inscent Ingredients - Scented Insense Non Toxic Incents
- Price
- $7.79
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 8mo ago

Dinil Cinnamon Incense Sticks 100 Sticks | Hand-Rolled Charcoal-Free | Clean Burn Low Smoke | Aromatic Incense for Meditation Yoga & Home Fragrance
- Price
- $8.30
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 1y ago

Cinnamon Incense Sticks - Incienso de Canela - Total 40 Insence-Sticks - Dual Pack of 20 Insense - Inciensos - Inscents - Natural Non Toxic Ingredients - Incents - Incence - Inscense
- Price
- $7.07
- Rating
- 4.1/5
- Reviews
- 261
- Age
- 2y ago

Bless-Organic-Cinnamon 100%-Natural-Handmade-Incense-Sticks
- Price
- $7.88
- Rating
- 4.2/5
- Reviews
- 483
- Age
- 3y ago

Bless-Organic-Cinnamon 100%-Natural-Handmade-Incense-Sticks
- Price
- $13.74
- Rating
- 4.2/5
- Reviews
- 483
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
29
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
2%
- HEM39%
- TRUMIRI25%
- Bless International19%
- Aroma Valley7%
- Calmveda5%
- Dinil3%
- Open — no brand owns it (1 brand, 2%)
Demand
Cinnamon Incense search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Cinnamon Incense search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cinnamon incense sticks24K/yr
- cinnamon incense24K/yr
- incienso de canela9K/yr
- incense sticks cinnamon4K/yr
- incense cinnamon3K/yr
Reviews and returns
What reviews say buyers love and hate about Cinnamon Incense
We read the reviews and the return reasons for every product selling here.
“Smell disgusting”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cinnamon Incense questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









