Church Incense
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -20.2% this quarter, so Church Incense is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 4954
- Market size
- $105K/yr132K searches / yr
- 90-day growth
- -20.2%search demand this quarter
- Competition
- 47%top-5 click share · 18 brands · 44 sellers
Flapen Score
Church Incense against its category
The dotted line is the Home & Kitchen average. Past it, Church Incense is stronger. Inside it, weaker.
Market
The Church Incense market on Amazon at a glance
Shoppers on Amazon United States searched for Church Incense 132K times last year and spent an estimated $105K. The top 5 brands take 66% of clicks. Demand peaks in Apr. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 132K
- Growth, 90 days vs prior 90
- -20.2%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $105Ka year
- Peak month
- April1.7× the quietest month
- Top search term
- catholic incense34K searches a year
02 · Price
A sale here is worth $16.22.
Listings sell for $16.22 on average, from $7.67 to $40.03. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.22 that is $2K to $4K a year per listing.
- Average price
- $16.22inside the $15 to $100 sweet spot
- Price range
- $7.67–$40.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #560 within Home Fragrance. It carries 1,520 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 97%
- Out of stock, average day
- 6.8%
- Average rank
- #560in Home Fragrance
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 1,520per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Church Incense products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 2, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Calmveda Church Frankincense and Myrrh Incense - 80 Sticks Charcoal Free Handmade from Upcycled Flowers Spiritual Healing Incense
- Price
- $13.89
- Rating
- 4.5/5
- Reviews
- 1,947
- Age
- 4y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Natural Frankincense 30g (1.06 oz))
- Price
- $10.03
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 1y ago

Folkulture Frankincense Myrrh Church Incense Sticks with Holder -100 Stick
- Price
- $13.42
- Rating
- 4.1/5
- Reviews
- 287
- Age
- 1y ago

HEM Catholic Church Masala Incense Sticks Used for Orthodox (Pack of 12 180g) | Natural Fragrance for Aromatic Rooms | for Stress Relief & Relaxation
- Price
- $12.06
- Rating
- 4.5/5
- Reviews
- 712
- Age
- 9y ago

Qicai Xiaolu Church Incense Catholic Frankincense Powder Resin Oil 150g Natural Aromatic Premium Quality for Religious Ceremonies & Home Use (150g/5.3oz)
- Price
- $14.98
- Rating
- 4.3/5
- Reviews
- 209
- Age
- 1y ago
Trending
estimated 90-day click momentum
Holy Land Market Jerusalem Incense Orthodox Incense from Mount Athos Greece | Jasmine Resin Church Incense | Holy Incense for Spiritual & Religious Ceremonies | 1 oz
- Price
- $9.82
- Rating
- 3.7/5
- Reviews
- 54
- Age
- 12y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Wild Rose 100g (3.53 oz))
- Price
- $19.58
- Rating
- 4.4/5
- Reviews
- 74
- Age
- 1y ago

Flute Lord of the Miracle Masala Incense Sticks Catholic & Prayer Incense for Church & Holy Worship - Lavender & Floral 7 Sticks/Pack 25 Packs/Box (9 Inch 175 Sticks) | 40 Minutes Burn Time
- Price
- $29.32
- Rating
- 3.8/5
- Reviews
- 7
- Age
- 5y ago

Purecense - 10 Quarter Ounce Incense Pack
- Price
- $15.52
- Rating
- 4.3/5
- Reviews
- 126
- Age
- 3y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Natural Frankincense 100g (3.53 oz))
- Price
- $19.59
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 1y ago
Newest
by launch date
Church Incense Sticks - Bulk Pack of 100 Insence-Sticks - Made with Natural Incienso - Sacred Insense Non Toxic Spiritual Incents Incence
- Price
- $8.07
- Rating
- 4.4/5
- Reviews
- 245
- Age
- 8mo ago

Folkulture Frankincense Myrrh Church Incense Sticks with Holder -100 Stick
- Price
- $13.42
- Rating
- 4.1/5
- Reviews
- 287
- Age
- 1y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Natural Frankincense 30g (1.06 oz))
- Price
- $10.03
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 1y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Byzantine 30g (1.06 oz))
- Price
- $10.05
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 1y ago

Orthodox Incense - Premium Scented Incense Handmade by Monks in Greece | Church or Home Use Athonite Style (Natural Frankincense 100g (3.53 oz))
- Price
- $19.59
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 flat
Sellers
44
Est. top-5 brand share
66%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 90%
Open market
26%
- BlessedMart20%
- Calmveda15%
- HEM11%
- TRUMIRI11%
- Folkulture9%
- Qicai Xiaolu8%
Demand
Church Incense search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 1.7×
Search terms
Top Church Incense search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- catholic incense34K/yr
- orthodox incense25K/yr
- church incense25K/yr
- church incense catholic10K/yr
- incienso de iglesia5K/yr
- christian incense6K/yr
- catholic church incense6K/yr
- pontifical incense4K/yr
- holy incense4K/yr
- incense catholic4K/yr
Reviews and returns
What reviews say buyers love and hate about Church Incense
We read the reviews and the return reasons for every product selling here.
“Doesnt smell good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Church Incense questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









