Christmas Taper Candles

Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +52.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

351K

Growth, 90 days vs prior 90

+52.1%

Conversion, latest week

1.2%

Market size, estimated

$68Ka year

Peak month

November209.0× the quietest month

Top search term

christmas taper candles116K searches a year

Listings sell for $16.08 on average, from $5.75 to $38.75. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $16.08 that is $0 to $2K a year per listing.

Average price

$16.08inside the $15 to $100 sweet spot

Price range

$5.75–$38.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

6.9%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.6% of listings are out of stock. The average listing ranks #837 within Candles. It carries 262 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

23.6%

Average rank

#837in Candles

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

262per listing

Listings tracked

32

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months