Christmas Cookie Decorating Kit

Shoppers searched for this 673K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $382K a year.

Searches, last 12 months

673K

Growth, 90 days vs prior 90

-25.3%

Conversion, latest week

4.3%

Market size, estimated

$382Ka year

Peak month

December48.3× the quietest month

Top search term

cookie decorating kit238K searches a year

Listings sell for $13.26 on average, from $4.00 to $39.02. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $13.26 that is $3K to $7K a year per listing.

Average price

$13.26under the $15 to $100 sweet spot

Price range

$4.00–$39.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

1.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #1,512 within Decorating Tools. It carries 2,812 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

98%

Out of stock, average day

10.3%

Average rank

#1,512in Decorating Tools

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,812per listing

Listings tracked

54

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months