Christmas Coasters

Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +66.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

361K

Growth, 90 days vs prior 90

+66.6%

Conversion, latest week

1.3%

Market size, estimated

$63Ka year

Peak month

December180.4× the quietest month

Top search term

christmas coasters206K searches a year

Listings sell for $13.32 on average, from $2.88 to $18.65. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $13.32 that is $1K to $3K a year per listing.

Average price

$13.32under the $15 to $100 sweet spot

Price range

$2.88–$18.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.9%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 26.6% of listings are out of stock. The average listing ranks #6,989 within Bar Tools & Drinkware. It carries 199 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

93%

Out of stock, average day

26.6%

Average rank

#6,989in Bar Tools & Drinkware

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

199per listing

Listings tracked

29

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months