Is christmas candle jars profitable to sell on Amazon United States?

The niche generates $53K/yr across 14 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +12.2%. Flapen's verdict: Skip it (45/100).

How competitive is the christmas candle jars niche?

7 brands and 67 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 93% of demand.

What do buyers complain about in christmas candle jars?

Top complaints mined from reviews: Smell, Flammable, Defective Material/Parts. The return rate is 1.6%.

What does it cost to enter the christmas candle jars niche?

Listings span $16.01–$36.91; the average listing price is $30.20 (sweet spot $15–$100). The average incumbent carries 815 reviews — the moat a new listing must climb.

christmas candle jars

Skip it

A small market ($53K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible$30.20

avg listing price — sweet spot $15–$100

Price range

Incredible$16.01–$36.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Good814.71

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+12.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad93%

top-5 brand share — brand-locked demand

Market size

Bad$53K

$53K/yr · 48K searches

According to Flapen's Amazon United States niche tracking, christmas candle jars is a $53K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 45/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

christmas candle jars market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: $76K–$91K; units × avg price
Conversion rate: 3.7%
Avg BSR: #1,329
Page quality: 0%
Prime: 93%
Sponsored: 50%
Out of stock: 20.3%
Avg brand age: 40 months
Avg seller age: 136 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

Yankee Candle48%
Whaline19%
Ziliny14%
Potchen8%
Vesici4%
simeitol3%
Open — no brand owns it (1 brand, 3%)

Demand

Weekly Amazon search volume, last 30 weeks — +12.2% search growth over the last 90 days.

Open Trend

Top christmas candle jars search terms

christmas candle jars18K/yr +246.9%0.3% conv.
yankee candle christmas eve8K/yr +1.9%7.3% conv.
christmas candle vessels5K/yr +657.9%0.4% conv.
christmas eve yankee candle4K/yr +17.5%4.0% conv.
christmas yankee2K/yr -76.7%0.0% conv.
yankee candle white christmas3K/yr -4.9%7.2% conv.
christmas eve candle2K/yr +70.8%6.1% conv.
yankee candle home for the holidays3K/yr -34.2%2.0% conv.
yankee candle christmas wreath3K/yr -13.2%0.0% conv.

All search terms

Top christmas candle jars products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Yankee Candle Christmas Eve Scented Candle 22oz Large Jar Up to 150 Hour Burn Time Giftable

Yankee Candle$16.014.6★285 rev

Whaline 10 Pcs Christmas Glass Candle Jars Plaids Xmas Tree Snowman Snowflake Empty Container Clear Glass Jars with Cork Lids for Candle Making Storing Biscuits Winter Holiday Party Decor

Whaline$29.593.9★15 rev

Potchen 12 Pack Clear Candle Jars for Making Candles 7 oz Empty Glass Jars with Wood Lid and Holiday Card Candle Container for DIY Gifts Storing Biscuits Home Tea Party Favors Decor(Santa Claus)

Potchen$33.214.2★27 rev

Ziliny 10 Pcs Vintage Christmas Glass Candle Jars Empty Containers Bulk 7 oz Glass Jars with Cork Lids Tins for Christmas Holiday Candle Making Storing Biscuits Tea Party Favors

Ziliny$30.764.4★182 rev

Whaline 12 Pcs Christmas Glass Candle Jars with Cork Lids Red Peppermint Gingerbread Candy Cane Clear Empty Container for Candle Making Storing Xmas Holiday Party Decor

Whaline$29.675.0★4 rev

Newest

by launch date

Whaline 12 Pcs Christmas Glass Candle Jars with Cork Lids Red Peppermint Gingerbread Candy Cane Clear Empty Container for Candle Making Storing Xmas Holiday Party Decor

Whaline$29.674 rev

9mo ago

Whaline 10 Pcs Christmas Glass Candle Jars Plaids Xmas Tree Snowman Snowflake Empty Container Clear Glass Jars with Cork Lids for Candle Making Storing Biscuits Winter Holiday Party Decor

Whaline$29.5915 rev

10mo ago

Whaline 12Pcs Christmas Empty Candle Jar with Wooden Lid Xmas Tree Glass Candle Container for Candles Making Storing Kitchen Table Centerpiece Decoration

Whaline$31.7718 rev

10mo ago

Vesici 3 Pcs 10 oz Christmas Tree Glass Candle Jars Mercury Glass Tree Decorative Xmas Empty Containers Bulk Refillable Storage for Christmas Holiday Candle Making Tea Biscuits Party Favors(Green)

Vesici$28.255 rev

11mo ago

REISEN 12Pcs Gradient Red Candle Jars for Making Candles 10oz Glass Jars with Bamboo Lids Candle Wick Kit and Sticky Warning Labels Candle Containers Vessels for DIY Gifts

REISEN$31.5828 rev

11mo ago

What buyers say about christmas candle jars

What buyers praise and complain about, mined from review topics.

What buyers love

Smell59%

“This candle smelled lovely”

Quality-Overall7%

“good quality”

Value For Money6%

“Low Price”

Brightness/Shine/Glow6%

“A wonderful candle”

Gifting Purpose5%

“Great gift”

Size-Overall3%

“Lids fit nicely”

Ease Of Use3%

“nice and easy to use”

Efficiency3%

“works well”

Fire Resistance2%

“It burns perfectly”

Advertised Vs Actual Product2%

“is exactly as advertised”

What buyers complain about

Smell36%

“Christmas Eve scent too intense”

Flammable21%

“Burned fine for awhile then smoked so bad it triggered the smoke alarm”

Defective Material/Parts14%

“Glass broken badly”

Allergies7%

“Not sure if I had an allergic reaction”

Value For Money7%

“Not only are they incredibly overpriced”

Quality-Overall7%

“the quality of the candle is poor”

Top return reasons

Smell54%

Advertised Vs Actual Product18%