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Christmas Balloons

Maybe

The top 5 brands take only 31% of clicks. But demand is soft, at +4.3% this quarter, so Christmas Balloons is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 49
Market size
$464K/yr1.3M searches / yr
90-day growth
+4.3%search demand this quarter
Competition
28%top-5 click share · 64 brands · 69 sellers

Flapen Score

Christmas Balloons against its category

The dotted line is the Home & Kitchen average. Past it, Christmas Balloons is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Balloons market on Amazon at a glance

Shoppers on Amazon United States searched for Christmas Balloons 1.3M times last year and spent an estimated $464K. The top 5 brands take 31% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $464K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+4.3%
Conversion, latest week
3.4%
Market size, estimated
$464Ka year
Peak month
December373.2× the quietest month
Top search term
christmas balloons399K searches a year

02 · Price

A sale here is worth $10.54.

Listings sell for $10.54 on average, from $4.02 to $21.56. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 250 to 500 of them. At $10.54 that is $3K to $5K a year per listing.

Average price
$10.54under the $15 to $100 sweet spot
Price range
$4.02–$21.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
250–500
Revenue per listing a year
$3K–$5K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #5,476 within Balloons. It carries 930 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
100%
Out of stock, average day
15.3%
Average rank
#5,476in Balloons
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
930per listing
Listings tracked
76

04 · Newcomers

0 of last year's 35 launches cleared the first-year sales bar.

35 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
35
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Christmas Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

64 falling

Sellers

69

Top-5 brand share

31%

Top 20: 68%

Top-5 click share

28%

Top 20: 61%

Open market

65%

  • Brand 110%
  • Brand 27%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Christmas Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 373.2×

Search terms

Top Christmas Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas balloons399K/yr
  • red and green balloons32K/yr
  • christmas balloon arch kit282K/yr
  • christmas balloon arch143K/yr
  • green and red balloons8K/yr
  • christmas balloon38K/yr
  • christmas balloon garland63K/yr
  • christmas balloons decorations48K/yr
  • christmas foil balloons56K/yr
  • christmas balloons arch kit21K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Balloons

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Quality-Overall”
4.2%of orders come back
“Balloons not of best quality”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Christmas Balloons questions

Answered from the same tracked data.