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chinese new year tablecloth

Skip it

Soft demand (-86.0% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 34Competition 22Returns 37Price range 48Avg price 63Brand share 40Review moat 98Quality gap 37

Review moat

Incredible47.44

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$13.50

avg listing price — sweet spot $15–$100

Price range

Okay$4.91–$24.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Competition

Bad74%

top-5 click share — a locked-up shelf

Market size

Bad$12K

$12K/yr · 33K searches

Growth

Bad-86.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, chinese new year tablecloth is a $12K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 29/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

chinese new year tablecloth market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$20K–$27K
units × avg price
Conversion rate
2.8%
Avg BSR
#2,345
Page quality
0%
Prime
100%
Sponsored
78%
Out of stock
31.8%
Avg brand age
29 months
Avg seller age
250 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

9

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

12%

  • party greeting29%
  • LSJDEER22%
  • YVAINE11%
  • TKS MITLAN10%
  • Kafolix9%
  • Lide Road7%
  • Open — no brand owns it (2 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 74 weeks — -86.0% search growth over the last 90 days.
5K4KSpike '25Prime Day '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 39.1×

Top chinese new year tablecloth search terms

  • chinese tablecloth6K/yr
  • chinese new year table cloth4K/yr
  • lunar new year tablecloth4K/yr
  • chinese new year tablecloth10K/yr
  • lunar new year table cloth9K/yr
All search terms

Top chinese new year tablecloth products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1K20%$2K30%$4K40%$5K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about chinese new year tablecloth

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Gorgeous, excellent craftsmanship”

Size-Overall15%

“Fits great”

Drawing Experience9%

“Everything is perfect: The drawing, the coloring and the bamboo material”

Value For Money9%

“Good value”

Durability6%

“durable, it held up well through a full evening of food, drinks, and guests without tearing, and cleanup was as easy as wiping and tossing”

Ease Of Cleaning6%

“Nice look and easy clean”

Design-Overall6%

“I love the art design”

Advertised Vs Actual Product5%

“This is just as beautiful as described online”

Water Resistance5%

“It is waterproof not getting dirty one I use good easy to clean up”

Efficiency5%

“Works great”

What buyers complain about

Smell50%

“Stinky”

Size-Overall25%

“It is as big as I thought”

Top return reasons

Size-Overall29%
Smell13%
Material Quality10%
Value For Money10%
Advertised Vs Actual Product10%
Color8%
Quality-Overall7%
Display Colors3%
Thin2%
Functionality-Overall2%

Common questions

Is chinese new year tablecloth profitable to sell on Amazon United States?
The niche generates $12K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -86.0%. Flapen's verdict: Skip it (29/100).
How competitive is the chinese new year tablecloth niche?
8 brands and 9 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in chinese new year tablecloth?
Top complaints mined from reviews: Smell, Size-Overall. The return rate is 4.1%.
When does demand for chinese new year tablecloth peak?
Demand peaks in Jan–Feb; the busiest month runs 39.1× the quietest.
What does it cost to enter the chinese new year tablecloth niche?
Listings span $4.91–$24.46; the average listing price is $13.50 (sweet spot $15–$100). The average incumbent carries 47 reviews — the moat a new listing must climb.