Skip to content
39

childhood cancer awareness items

Skip it

A small market ($12K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 20Conversion 20Competition 47Returns 68Price range 62Avg price 65Brand share 67Review moat 93Quality gap 18

Review moat

Great134.25

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Avg price

Good$13.85

avg listing price — sweet spot $15–$100

Price range

Good$4.27–$32.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-10.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$12K

$12K/yr · 53K searches

According to Flapen's Amazon United States niche tracking, childhood cancer awareness items is a $12K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 39/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

childhood cancer awareness items market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$21K–$28K
units × avg price
Conversion rate
1.6%
Avg BSR
#83,070
Page quality
0%
Prime
100%
Sponsored
79%
Out of stock
41.9%
Avg brand age
30 months
Avg seller age
208 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

21

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

57%

Top 20: 95%

Open market

32%

  • MAIHUN28%
  • Foilswirl23%
  • WANDIC5%
  • PullCrease5%
  • LIUBUJINGYING4%
  • WATINC4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.5% search growth over the last 90 days.
15K10KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 28.0×

Top childhood cancer awareness items search terms

  • childhood cancer awareness items31K/yr
  • childhood cancer8K/yr
  • childhood cancer awareness14K/yr
All search terms

Top childhood cancer awareness items products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1K20%$2K30%$4K40%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about childhood cancer awareness items

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money75%

“Great value”

Design-Overall13%

“A few designs were cute and usable,”

What buyers complain about

Color50%

“They arent yellow”

Quality-Overall25%

“Overall, I was pretty disappointed with the quality and design consistency”

Top return reasons

Advertised Vs Actual Product20%
Color20%
Size-Overall20%
Defective Material/Parts10%
Wrist Fit10%
Metal Authenticity10%
Thin10%

Common questions

Is childhood cancer awareness items profitable to sell on Amazon United States?
The niche generates $12K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -10.5%. Flapen's verdict: Skip it (39/100).
How competitive is the childhood cancer awareness items niche?
20 brands and 21 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in childhood cancer awareness items?
Top complaints mined from reviews: Color, Quality-Overall. The return rate is 2.3%.
When does demand for childhood cancer awareness items peak?
Demand peaks in Aug–Sep; the busiest month runs 28.0× the quietest.
What does it cost to enter the childhood cancer awareness items niche?
Listings span $4.27–$32.47; the average listing price is $13.85 (sweet spot $15–$100). The average incumbent carries 134 reviews — the moat a new listing must climb.