Chicken Blanket

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-12.1%

Conversion, latest week

2.1%

Market size, estimated

$72Ka year

Peak month

December10.4× the quietest month

Top search term

chicken blanket76K searches a year

Listings sell for $22.39 on average, from $9.35 to $78.79. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.39 that is $0 to $2K a year per listing.

Average price

$22.39inside the $15 to $100 sweet spot

Price range

$9.35–$78.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #2,964 within Throws. It carries 148 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

90%

Out of stock, average day

15.6%

Average rank

#2,964in Throws

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

148per listing

Listings tracked

50

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

21 months