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Cheers to 50 Years

Fail

Shoppers spend an estimated $28K a year here, so Cheers to 50 Years is a Fail.

Flapen Score
28
28 / 100
Ranks 10,839 of 11,240 Home & Kitchen niches · −21 vs the category median of 49
Market size
$28K/yr50K searches / yr
90-day growth
-10.5%search demand this quarter
Competition
79%top-5 click share · 10 brands · 13 sellers

Flapen Score

Cheers to 50 Years against its category

The dotted line is the Home & Kitchen average. Past it, Cheers to 50 Years is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cheers to 50 Years market on Amazon at a glance

Shoppers on Amazon United States searched for Cheers to 50 Years 50K times last year and spent an estimated $28K. The top 5 brands take 82% of clicks. Demand peaks in Aug–Sep. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-10.5%
Conversion, latest week
5.6%
Market size, estimated
$28Ka year
Peak month
September2.3× the quietest month
Top search term
cheers to 50 years31K searches a year

02 · Price

A sale here is worth $9.91.

Listings sell for $9.91 on average, from $5.07 to $16.06. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $9.91 that is $0 to $991 a year per listing.

Average price
$9.91under the $15 to $100 sweet spot
Price range
$5.07–$16.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$991
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #3,172 within Banners. It carries 950 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#3,172in Banners
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
950per listing
Listings tracked
11

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Cheers to 50 Years products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

13

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

13%

  • Brand 151%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (4 brands, 13%)

Demand

Cheers to 50 Years search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.3×

Search terms

Top Cheers to 50 Years search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cheers to 50 years31K/yr
  • cheers and beers to 50 years14K/yr
  • cheers to 50 years banner5K/yr

Reviews and returns

What reviews say buyers love and hate about Cheers to 50 Years

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Size-Overall”
3.9%of orders come back
“Small”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cheers to 50 Years questions

Answered from the same tracked data.