Skip to content

Charisma Sheets

Fail

Shoppers spend an estimated $0 a year here, so Charisma Sheets is a Fail.

Flapen Score
34
34 / 100
Ranks 10,237 of 11,240 Home & Kitchen niches · −15 vs the category median of 49
Market size
$0/yr52K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
57%top-5 click share · 14 brands · 19 sellers

Flapen Score

Charisma Sheets against its category

The dotted line is the Home & Kitchen average. Past it, Charisma Sheets is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Charisma Sheets market on Amazon at a glance

Shoppers on Amazon United States searched for Charisma Sheets 52K times last year and spent an estimated $0. The top 5 brands take 84% of clicks. Demand peaks in Aug. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
August1.7× the quietest month
Top search term
charisma sheets34K searches a year

02 · Price

A sale here is worth $41.78.

Listings sell for $41.78 on average, from $15.09 to $114.84. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $41.78 that is $0 to $4K a year per listing.

Average price
$41.78inside the $15 to $100 sweet spot
Price range
$15.09–$114.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 32.0% of listings are out of stock. The average listing ranks #1,203 within Sheets & Pillowcases. It carries 126,501 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
83%
Out of stock, average day
32.0%
Average rank
#1,203in Sheets & Pillowcases
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
126,501per listing
Listings tracked
23

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
77 months

Products

Top Charisma Sheets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

19

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

57%

Top 20: 98%

Open market

12%

  • Brand 150%
  • Brand 216%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (8 brands, 12%)

Demand

Charisma Sheets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Charisma Sheets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • charisma sheets34K/yr
  • charisma sheets queen10K/yr
  • charisma microfiber sheets3K/yr
  • charisma bed sheets3K/yr
  • charisma queen sheets2K/yr

Reviews and returns

What reviews say buyers love and hate about Charisma Sheets

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Soft Feel”
12%of negative reviews mention “Thickness”
2.2%of orders come back
“Thinner material than expected”
A buyer, on “Thickness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Charisma Sheets questions

Answered from the same tracked data.