Is charger plates profitable to sell on Amazon United States?

The niche generates $1.5M/yr across 86 tracked products. 8 of 22 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Worth a look (56/100).

How competitive is the charger plates niche?

59 brands and 68 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 30% of demand.

What do buyers complain about in charger plates?

Top complaints mined from reviews: Quality-Overall, Thickness, Strength. The return rate is 8.4% — above our launch gate.

When does demand for charger plates peak?

Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.

What does it cost to enter the charger plates niche?

Listings span $11.43–$214.64; the average listing price is $58.06 (sweet spot $15–$100). The average incumbent carries 561 reviews — the moat a new listing must climb.

charger plates

Worth a look

Shows no brand lock-in (top 5 brands take 30% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible30%

top-5 brand share — no brand owns this niche

Competition

Great25%

top-5 click share — an open shelf

Avg price

Great$58.06

avg listing price — sweet spot $15–$100

Market size

Great$1.5M

$1.5M/yr · 3.1M searches

Review moat

Good560.87

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$11.43–$214.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-13.4%

90-day search growth — must beat 0% to launch

Returns

Bad8.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Returns High Price

According to Flapen's Amazon United States niche tracking, charger plates is a $1.5M/yr Amazon United States market (3.1M searches/yr). The top 5 brands hold 30% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

charger plates market data

Units sold / yr: 40K–50K; avg 250–500/product
Revenue / yr: $2.3M–$2.9M; units × avg price
Conversion rate: 0.9%
Avg BSR: #162
Page quality: 0%
Prime: 94%
Sponsored: 95%
Out of stock: 2.9%
Avg brand age: 39 months
Avg seller age: 170 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

59 falling

Sellers

Top-5 brand share

30%

Top 20: 69%

Top-5 click share

25%

Top 20: 52%

Open market

67%

KesaPlan9%
MAONAME7%
ELEGANT DISPOSABLES6%
Okllen4%
WDF4%
BAVIFY4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Open Trend

Top charger plates search terms

charger plates957K/yr -19.3%0.3% conv.
gold charger plates462K/yr -3.9%0.8% conv.
chargers for dinner plates377K/yr -24.4%0.4% conv.
plate chargers244K/yr -19.6%0.4% conv.
gold chargers175K/yr -1.8%1.1% conv.
charger plates bulk128K/yr -7.9%0.2% conv.
white charger plates78K/yr -1.1%0.4% conv.
charger plate80K/yr -11.3%0.2% conv.
disposable charger plates66K/yr -20.0%0.3% conv.
charger plates bulk wedding 10038K/yr +47.7%0.2% conv.

All search terms

Top charger plates products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

KesaPlan 100PCS 13in Round Gold Placemats Disposable Paper Chargers Plate

KesaPlan$25.324.4★959 rev

WDF 12Inch Plastic Charger Plates - 25Pack Gold Charge for Dinner - Disposable Gold Charge Plates - Perfect for Dinner/Wedding Party/Elegant Tabletop Decor

WDF$40.744.2★94 rev

BAVIFY 13 Round Woven Placemats Set of 10 Plate Chargers for Dining Table

BAVIFY$26.984.6★484 rev

ELEGANT DISPOSABLES 13 Party Chargers Large Plates & Platters Pack of 6

ELEGANT DISPOSABLES$13.094.0★177 rev

Okllen 12 Pack Plastic Gold Charger Plates 13 Round Beaded Charger Plates for Wedding Catering Event Tabletop Decor

Okllen$31.274.6★252 rev

Newest

by launch date

Gereat Gold Charger Plates Bulk 100Pcs 13 Gold Reef Chargers for Wedding

Gereat$154.6553 rev

5mo ago

Gereat Gold Charger Plates Bulk 50Pcs 13 Gold Reef Chargers for Dinner

Gereat$79.2453 rev

8mo ago

13 in Round Woven Placemats Plate Chargers Set of 12 Boho Farmhouse Rustic Woven Place Mats for Kitchen Dining Party Table Decor Rattan Wicker Table Mats Jute Braided Chargers for Dinner Plates

XOHUYD$26.35135 rev

9mo ago

PLASTICPRO White Plastic Charger Plates with Beaded Edge Pack of 8 13 Elegant Round Disposable Chargers for Weddings Events Parties and Dinners

PLASTICPRO$17.90127 rev

9mo ago

Efavormart 10-Pack 13 Dusty Sage Green Gold Beaded Rim Charger Plates Economy Round Dinner Serving Trays for Botanical Themes and Garden Parties

Efavormart.com$21.5476 rev

1y ago

What buyers say about charger plates

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“These mats were of great quality and looked great”

Value For Money9%

“Value for money”

Charging8%

“Beautiful Charger”

Design-Overall8%

“Elegant Look,”

Color7%

“Great neutral color”

Size-Overall5%

“perfectly sized for any plate”

Strength5%

“They dont feel overly flimsy”

Durability5%

“Very durable”

Advertised Vs Actual Product4%

“Just what I wanted”

Shape/Style3%

“Look very elegant”

What buyers complain about

Quality-Overall11%

“Bad quality”

Thickness11%

“Super thin, some were cracked on delivery then other cracked later”

Strength8%

“Not very sturdy”

Charging5%

“Not a real charger”

Color5%

“more of a yellow tone”

Smell5%

“The smell is awful”

Size-Overall4%

“Slightly Smaller Than Expected”

Advertised Vs Actual Product4%

“Very misleading”

Material Quality4%

“very messy material”

Durability3%

“Started coming apart after a week of using”

Top return reasons

Size-Overall21%

Color20%

Quality-Overall8%

Value For Money7%

Charging7%

Material Quality6%

Advertised Vs Actual Product6%

Thin5%

Strength4%

Smell4%

Common questions

Is charger plates profitable to sell on Amazon United States?: The niche generates $1.5M/yr across 86 tracked products. 8 of 22 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Worth a look (56/100).
How competitive is the charger plates niche?: 59 brands and 68 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 30% of demand.
What do buyers complain about in charger plates?: Top complaints mined from reviews: Quality-Overall, Thickness, Strength. The return rate is 8.4% — above our launch gate.
When does demand for charger plates peak?: Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the charger plates niche?: Listings span $11.43–$214.64; the average listing price is $58.06 (sweet spot $15–$100). The average incumbent carries 561 reviews — the moat a new listing must climb.