Challenge Flag
FailShoppers spend an estimated $10K a year here, so Challenge Flag is a Fail.
- Flapen Score
- 40 / 100Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 4940
- Market size
- $10K/yr6K searches / yr
- 90-day growth
- -42.4%search demand this quarter
- Competition
- 79%top-5 click share · 8 brands · 16 sellers
Flapen Score
Challenge Flag against its category
The dotted line is the Home & Kitchen average. Past it, Challenge Flag is stronger. Inside it, weaker.
Market
The Challenge Flag market on Amazon at a glance
Shoppers on Amazon United States searched for Challenge Flag 6K times last year and spent an estimated $10K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 11.6% of those searches ended in a purchase.
Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 6K
- Growth, 90 days vs prior 90
- -42.4%
- Conversion, latest week
- 11.6%
- Market size, estimated
- $10Ka year
- Peak month
- October5.4× the quietest month
- Top search term
- challenge flag2K searches a year
02 · Price
A sale here is worth $12.80.
Listings sell for $12.80 on average, from $5.89 to $28.53. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $12.80 that is $0 to $1K a year per listing.
- Average price
- $12.80under the $15 to $100 sweet spot
- Price range
- $5.89–$28.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.0% of listings are out of stock. The average listing ranks #1,439 within Favors. It carries 175 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 25.0%
- Average rank
- #1,439in Favors
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 175per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Challenge Flag products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
16
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
11%
- Brand 120%
- Brand 219%
- Brand 316%
- Brand 413%
- Brand 511%
- Brand 610%
- Open — no brand owns it (2 brands, 11%)
Demand
Challenge Flag search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.4×
Search terms
Top Challenge Flag search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- challenge flag2K/yr
- red challenge flag2K/yr
- red flag football899/yr
- nfl challenge flag844/yr
- red challenge flag nfl37/yr
- challenge flag red53/yr
Reviews and returns
What reviews say buyers love and hate about Challenge Flag
We read the reviews and the return reasons for every product selling here.
“Otherwise, pretty low quality and not ideal for use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Challenge Flag questions
Answered from the same tracked data.