Is ceramic soap dish profitable to sell on Amazon United States?

The niche generates $110K/yr across 77 tracked products. 6 of 13 products launched in the last 360 days are still selling. 90-day search growth is +5.7%. Flapen's verdict: Worth a look (52/100).

How competitive is the ceramic soap dish niche?

52 brands and 95 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 34% of demand.

What do buyers complain about in ceramic soap dish?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Stain Resistance. The return rate is 2.5%.

When does demand for ceramic soap dish peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the ceramic soap dish niche?

Listings span $4.04–$31.91; the average listing price is $10.70 (sweet spot $15–$100). The average incumbent carries 3,526 reviews — the moat a new listing must climb.

ceramic soap dish

Worth a look

Shows no brand lock-in (top 5 brands take 34% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Competition

Great24%

top-5 click share — an open shelf

Returns

Good2.5%

return rate — above 5% kills the launch gate

Price range

Good$4.04–$31.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Avg price

Okay$10.70

avg listing price — sweet spot $15–$100

Growth

Okay+5.7%

90-day search growth — must beat 0% to launch

Review moat

Okay3,526.17

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$110K

$110K/yr · 279K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, ceramic soap dish is a $110K/yr Amazon United States market (279K searches/yr). The top 5 brands hold 34% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

ceramic soap dish market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $107K–$134K; units × avg price
Conversion rate: 3.7%
Avg BSR: #395
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 3.4%
Avg brand age: 34 months
Avg seller age: 161 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

52 falling

Sellers

Top-5 brand share

34%

Top 20: 74%

Top-5 click share

24%

Top 20: 57%

Open market

61%

Miamolo8%
Farielyn-X7%
Zoeeker6%
NiuYichee6%
MicoYang6%
WUCYLKA5%

Demand & seasonality

Weekly Amazon search volume, last 105 weeks — +5.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top ceramic soap dish search terms

ceramic soap dish85K/yr +12.6%2.2% conv.
soap dish for kitchen sink27K/yr +7.3%2.5% conv.
kitchen soap dish23K/yr +2.5%1.8% conv.
soap tray for bathroom sink23K/yr -1.0%2.1% conv.
white soap dish20K/yr +1.8%5.5% conv.
decorative soap dish22K/yr +0.7%1.4% conv.
soap dish ceramic19K/yr -10.1%2.8% conv.
soap dish kitchen13K/yr -15.8%3.0% conv.
soap dish for kitchen9K/yr +13.0%2.4% conv.
ceramic soap dishes10K/yr +226.3%3.2% conv.

All search terms

Top ceramic soap dish products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

2 Pack Ceramic Soap Dish for Cleaner Shower Decorative Soap Holder for Bar Square Shampoo or Sponge Cute Shower Soap Dish Soap Saver Tray Container for Bathroom Kitchen Sink Easy to Clean

Farielyn-X$8.834.8★289 rev

Ceramic Marble Pattern Soap Dish Textured Raised Soap Saver Tray for Shower Bathroom Kitchen Sink Vanity Easy to Clean Multi-Use Holder for Bar Soap Jewelry Rings Keys White (1 Pack)

WUCYLKA$6.364.7★235 rev

NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants

NiuYichee$9.554.4★5,987 rev

MicoYang Silicone Soap Dish with Drain Spout Self-Draining Sink Organizer Tray for Bathroom and Kitchen Sponges Dispensers and Soap Holder Non-Slip and Dishwasher Safe Black (Compact 4.93.2)

MicoYang$6.764.7★9,574 rev

Aenfaiy Ceramic Soap Dish for Bath Sink- Modern White Bar Soap Holder for Shower - Easy to Clean Multi-Purpose Oval Soap Dishes for Soap Bar Sponges Jewelry Small Items | Fits Bathroom & Kitchen

Aenfaiy$7.054.7★172 rev

Newest

by launch date

Miamolo Soap Dish for Shower with Drainage Double Layer Bar Soap Holder Ceramic Soap Saver Sponge Holder for Bathroom Tub and Kitchen Sink Slotted Draining Soap Dishes Extend Soap Life Beige

Miamolo$16.1254 rev

3mo ago

Cbrytacs White Ceramic Soap Dish/Tray for Bathroom Shower Kitchen

Cbrytacs$8.3433 rev

5mo ago

HighHerz Aesthetic Ceramic Soap Dish for Shower Soap Holder with Raised Relief Shower Soap Dish for Shampoo Bar Or Sponge Soap Saver for Bathroom Kitchen Sink Decorative Soap Tray (Blue)

HighHerz$9.77101 rev

9mo ago

Aenfaiy Ceramic Soap Dish for Bath Sink- Modern White Bar Soap Holder for Shower - Easy to Clean Multi-Purpose Oval Soap Dishes for Soap Bar Sponges Jewelry Small Items | Fits Bathroom & Kitchen

Aenfaiy$7.05172 rev

10mo ago

Ceramic Marble Pattern Soap Dish Textured Raised Soap Saver Tray for Shower Bathroom Kitchen Sink Vanity Easy to Clean Multi-Use Holder for Bar Soap Jewelry Rings Keys White (1 Pack)

WUCYLKA$6.36235 rev

11mo ago

What buyers say about ceramic soap dish

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Amazing quality”

Advertised Vs Actual Product11%

“As Advertised”

Size-Overall10%

“True to size”

Ease Of Cleaning10%

“Easy to rinse clean”

Value For Money6%

“Very affordable”

Design-Overall5%

“Nice classic design”

Ease Of Use5%

“Very Convenient”

Organizing Capabilities3%

“Great organizer”

Color3%

“Beautiful color”

Efficiency3%

“Product works well in my new camper”

What buyers complain about

Size-Overall16%

“Just a bit too big”

Quality-Overall7%

“Poor Quality”

Stain Resistance6%

“Stains easily”

Durability5%

“Falls apart easily”

Ease Of Cleaning4%

“Difficult to clean”

Rusts/Corrodes4%

“started to rust”

Strength3%

“Not sturdy”

Drainage3%

“The base does not drain”

Water Resistance2%

“somehow water drips down the bottle”

Color2%

“Actual color somewhat darker than the one pictured”

Top return reasons

Size-Overall56%

Color9%

Advertised Vs Actual Product5%

Quality-Overall4%

Material Quality4%

Wood Quality3%

Value For Money2%

Functionality-Overall2%

Defective Material/Parts1%

Strength1%

Common questions

Is ceramic soap dish profitable to sell on Amazon United States?: The niche generates $110K/yr across 77 tracked products. 6 of 13 products launched in the last 360 days are still selling. 90-day search growth is +5.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the ceramic soap dish niche?: 52 brands and 95 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 34% of demand.
What do buyers complain about in ceramic soap dish?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Stain Resistance. The return rate is 2.5%.
When does demand for ceramic soap dish peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the ceramic soap dish niche?: Listings span $4.04–$31.91; the average listing price is $10.70 (sweet spot $15–$100). The average incumbent carries 3,526 reviews — the moat a new listing must climb.