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Catering Pans

Fail

Shoppers spend an estimated $67K a year here, so Catering Pans is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$67K/yr56K searches / yr
90-day growth
+23.2%search demand this quarter
Competition
44%top-5 click share · 26 brands · 43 sellers

Flapen Score

Catering Pans against its category

The dotted line is the Home & Kitchen average. Past it, Catering Pans is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Catering Pans market on Amazon at a glance

Shoppers on Amazon United States searched for Catering Pans 56K times last year and spent an estimated $67K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+23.2%
Conversion, latest week
2.7%
Market size, estimated
$67Ka year
Peak month
November2.4× the quietest month
Top search term
catering pans20K searches a year

02 · Price

A sale here is worth $44.50.

Listings sell for $44.50 on average, from $5.38 to $139.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $44.50 that is $0 to $4K a year per listing.

Average price
$44.50inside the $15 to $100 sweet spot
Price range
$5.38–$139.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #482 within Disposable Cookware. It carries 1,182 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
90%
Out of stock, average day
0.3%
Average rank
#482in Disposable Cookware
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,182per listing
Listings tracked
40

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
34 months

Products

Top Catering Pans products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

43

Top-5 brand share

64%

Top 20: 96%

Top-5 click share

44%

Top 20: 84%

Open market

32%

  • Brand 131%
  • Brand 211%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Catering Pans search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Catering Pans search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • catering pans20K/yr
  • water pans for chafing dishes9K/yr
  • serving pans11K/yr
  • half pans for chafing dishes7K/yr
  • chafing dish pans5K/yr
  • chafing dish inserts4K/yr
  • chaffer pans382/yr

Reviews and returns

What reviews say buyers love and hate about Catering Pans

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Strength”
3.3%of orders come back
“Flimsy”
A buyer, on “Strength”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Catering Pans questions

Answered from the same tracked data.